MARC Record from Library of Congress

LEADER: 01716cam a22003258i 4500
001 2015040364
003 DLC
005 20151120083726.0
008 151113s2016 nju b 001 0 eng
010 $a 2015040364
020 $a9780134153971 (alk. paper)
020 $a0134153979 (alk. paper)
040 $aDLC$beng$erda$cDLC
042 $apcc
050 00 $aHD30.28$b.D3785 2016
082 00 $a658.4/012$223
100 1 $aDavid, Fred R.,$eauthor.
245 10 $aStrategic management :$ba competitive advantage approach, concepts /$cFred R. David, Francis Marion University, Florence, South Carolina, Forest R. David, Strategic Planning Consultant.
250 $aSixteenth edition.
263 $a1601
264 1 $aHoboken :$bPearson,$c2016.
300 $apages cm
336 $atext$2rdacontent
337 $aunmediated$2rdamedia
338 $avolume$2rdacarrier
504 $aIncludes bibliographical references and indexes.
505 0 $aPreface -- Acknowledgments -- About the authors -- Overview of strategic -- The nature of strategic management -- Strategy formulation -- The business vision and mission -- The external assessment -- The internal assessment -- Strategies in action -- Strategy analysis and choice -- Strategy implementation -- Implementing strategies : management and operations issues -- Implementing strategies : marketing, finance/accounting, r&d, and mis issues -- Strategy review, evaluation, and control -- Business ethics, social responsibility, and environmental sustainability -- Strategic-management case analysis -- Glossary -- Name index -- Subject index.
650 0 $aStrategic planning.
650 0 $aStrategic planning$vCase studies.
700 1 $aDavid, Forest R.,$eauthor.