MARC Record from Library of Congress

LEADER: 03384cam a2200349 i 4500
001 2013957760
003 DLC
005 20141010093236.0
008 131216s2014 maua b 001 0 eng
010 $a 2013957760
020 $a9780857932617
020 $a0857932616
040 $aDLC$beng$erda$cDLC$dDLC
042 $apcc
050 00 $aK1575$b.I58 2014
245 00 $aIntellectual property, unfair competition and publicity :$bconvergences and development /$cedited by Nari Lee, Professor of Intellectual Property Law, Department of Accounting and Commercial Law, Hanken School of Economics, Helsinki, Finland; Guido Westkamp, Professor Dr jur., Chair in Intellectual Property and Comparative Law, Queen Mary Intellectual Property Research Institute, Centre for Commercial Law Studies, Queen Mary, University of London, UK; Annette Kur, Professor Dr. Dr h.c., Senior Research Fellow, Max Planck Institute for Innovation and Competition, Munich, Germany; Ansgar Ohly, Professor, Chair in Civil, Intellectual Property and Competition Law, Ludwig-Maximilians-Universität, Munich, Germany.
264 1 $aCheltenham, UK ;$aNorthampton, MA, USA :$bEdward Elgar,$c[2014]
300 $ax, 368 pages :$billustrations ;$c24 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
490 0 $aEuropean Intellectual Property Institutes Network series.
504 $aIncludes bibliographical references and index.
505 0 $aWhat to protect, and how? unfair competition, intellectual property, or protection sui generis / Annette Kur -- Interfaces between trade mark protection and unfair competition law - confusion about confusion and misconceptions about misappropriation? / Ansgar Ohly -- Personality rights, unfair competition and extended causes of action / Guido Westkamp -- Personality endorsement and character merchandising : a sparkle of unfair competition in English law / Spyros Maniatis -- Rights of publicity in the United States from Edison to Elvis to Paris (and every 15 minutes in between) / Gary Rinkerman -- Celebrities, advertisement and commercial exploitation 'publicity rights' in German law / Kerstin Schmitt -- Ambush marketing : examining the development of an event organizer right of association / Seth Ericsson -- Commercialising privacy and privatising the commercial : the difficulties arising from the protection of privacy via breach of confidence / Tanya Aplin -- Protection of the first mover advantage - regulation against imitation of the product configuration in Japan / Yoshiyuki Tamura -- The use of trade marks in keyword advertising : developments in CJEU and national jurisprudence / Nicole van der Laan -- The United Kingdom's public interest 'defence' and European Union copyright law / Jonathan Griffiths -- Public domain at the interface of trade mark and unfair competition law - the case of referential use of trade marks / Nari Lee -- Image rights in civil law systems : four questions and three systems / Antoon Quaedvlieg.
650 0 $aCompetition, Unfair.
650 0 $aIntellectual property.
650 0 $aPersonality (Law)
700 1 $aLee, Nari,$eeditor.
700 1 $aWestkamp, Guido,$eeditor.
700 1 $aKur, Annette,$eeditor.
700 1 $aOhly, Ansgar,$eeditor.
856 41 $3Table of contents only$uhttp://www.loc.gov/catdir/toc/fy14pdf02/2013957760.html