| Record ID | marc_loc_2016/BooksAll.2016.part40.utf8:79031910:1246 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part40.utf8:79031910:1246?format=raw |
LEADER: 01246cam a22003254i 4500
001 2012455099
003 DLC
005 20130831075407.0
008 130611s2012 nyu b 001 0 eng
010 $a 2012455099
020 $a9781885747969
040 $aDLC$beng$cDLC$erda$dDLC
042 $apcc
050 00 $aHF5429.255$b.R38 2012
082 00 $a658.8$223
100 1 $aRaugust, Karen,$d1960-
245 14 $aThe licensing business handbook :$bhow to make money, protect trademarks, extend product lines, enhance merchandising, control use of images, and more, by licensing characters, teams, celebrities, events, trademarks, fashion, likenesses, designs & logos! /$cby Karen Raugust & the editors of the Licensing letter.
250 $a8th edition.
264 1 $aNew York, NY :$bEPM Communications, Inc.,$c[2012]
300 $avi, 266 pages$c23 cm
336 $atext$2rdacontent
337 $aunmediated$2rdamedia
338 $avolume$2rdacarrier
500 $aHas the same ISBN as the 7th edition.
504 $aIncludes bibliographical references (pages 265-266).
650 0 $aLicensed products.
650 0 $aLicense agreements.
650 0 $aMerchandise licensing.
710 2 $aEPM Communications, Inc.
730 0 $aLicensing letter.