MARC Record from Library of Congress

LEADER: 02687cam a2200373 i 4500
001 2013041142
003 DLC
005 20150710082100.0
008 131107s2014 ncu b 001 0 eng
010 $a 2013041142
020 $a9781469614076 (hardback)
020 $z9781469614083 (ebook)
040 $aDLC$beng$cDLC$erda$dDLC
042 $apcc
043 $an-us---
050 00 $aLA229$b.C52 2014
082 00 $a378.1/98$223
084 $aSOC022000$aSOC032000$2bisacsh
100 1 $aClemente, Deirdre.
245 10 $aDress casual :$bhow college students redefined American style /$cDeirdre Clemente.
250 $aFirst edition.
264 1 $aChapel Hill, NC :$bThe University of North Carolina Press,$c[2014]
300 $axii, 196 pages ;$c24 cm.
336 $atext$2rdacontent
337 $aunmediated$2rdamedia
338 $avolume$2rdacarrier
490 0 $aGender and American culture
520 $a"As Deirdre Clemente shows in this lively history of fashion on American college campuses, whether it's jeans and sneakers or khakis with a polo shirt, chances are college kids made it cool. The modern casual American wardrobe, Clemente argues, was born in the classrooms, dormitories, fraternity and sorority houses, and gyms of universities and colleges across the country. As young people gained increasing social and cultural clout during the early twentieth century, their tastes transformed mainstream fashion from collared and corseted to comfortable. From east coast to west and from the Ivy League to historically black colleges and universities, changing styles reflected new ways of defining the value of personal appearance, and, by extension, new possibilities for creating one's identity. The pace of change in fashion options, however, was hardly equal. Race, class, and gender shaped the adoption of casual style, and young women faced particular backlash both from older generations and from their male peers. Nevertheless, as coeds fought dress codes and stereotypes, they joined men in pushing new styles beyond the campus, into dance halls, theaters, homes, and workplaces. Thanks to these shifts, today's casual style provides a middle ground for people of all backgrounds, redefining the meaning of appearance in American culture. "--$cProvided by publisher.
504 $aIncludes bibliographical references and index.
650 0 $aCollege students$xClothing$zUnited States$xHistory.
650 0 $aFashion$zUnited States$xHistory.
650 7 $aSOCIAL SCIENCE / Popular Culture.$2bisacsh
650 7 $aSOCIAL SCIENCE / Gender Studies.$2bisacsh
856 42 $3Cover image$uhttp://www.netread.com/jcusers/1116/2847357/image/lgcover.9781469614076.jpg