| Record ID | marc_loc_2016/BooksAll.2016.part38.utf8:218171553:1119 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part38.utf8:218171553:1119?format=raw |
LEADER: 01119cam a22002774a 4500
001 2011046401
003 DLC
005 20121027082624.0
008 111110s2012 maua b 001 0 eng
010 $a 2011046401
020 $a9781422143292 (alk. paper)
040 $aDLC$cDLC$dDLC
042 $apcc
050 00 $aHD30.19$b.M34 2012
082 00 $a658.4$223
100 1 $aMcCracken, Grant David,$d1951-
245 10 $aCulturematic :$bhow reality TV, John Cheever, a Pie Lab, Julia Child, fantasy football, Burning man, the Ford Fiesta movement, Rube Goldberg, NFL films, Wordle, Two and a half men, a 10,000-year symphony, and ROFLcon memes will help you create and execute breakthrough ideas /$cGrant McCracken.
260 $aBoston, Mass. :$bHarvard Business Press,$cc2012.
300 $a291 p. :$bill. ;$c22 cm.
504 $aIncludes bibliographical references (p. [237]-267) and index.
650 0 $aManagement$xSocial aspects.
650 0 $aPopular culture$xEconomic aspects.
650 0 $aTechnological innovations.
650 0 $aCreative thinking.
650 0 $aNew products.
650 0 $aDiffusion of innovations.