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MARC Record from Library of Congress

Record ID marc_loc_2016/BooksAll.2016.part37.utf8:128767660:1295
Source Library of Congress
Download Link /show-records/marc_loc_2016/BooksAll.2016.part37.utf8:128767660:1295?format=raw

LEADER: 01295cam a2200265 a 4500
001 2010015052
003 DLC
005 20110209083444.0
008 100412s2011 caua b 001 0 eng
010 $a 2010015052
020 $a9781412977753 (pbk. : acid-free paper)
020 $a1412977754 (pbk. : acid-free paper)
035 $a(OCoLC)ocn607084383
040 $aDLC$cDLC$dYDX$dYDXCP$dBWX$dCDX$dUV0$dDLC
050 00 $aHD30.4$b.P65 2011
082 00 $a650.072$222
100 1 $aPolonsky, Michael J.
245 10 $aDesigning and managing a research project :$ba business student's guide /$cMichael Jay Polonsky, David S. Waller.
250 $a2nd ed.
260 $aThousand Oaks, Calif. :$bSage Publications,$cc2011.
300 $axiii, 279 p. :$bill. ;$c26 cm.
504 $aIncludes bibliographical references and index.
505 0 $aIntroduction -- Choosing a topic -- The role of the supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Planning the research project -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Presenting the results -- Writing the report -- Oral presentations -- Concluding remarks.
650 0 $aBusiness$xResearch$xMethodology.
700 1 $aWaller, David S.