| Record ID | marc_loc_2016/BooksAll.2016.part32.utf8:100701175:1024 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part32.utf8:100701175:1024?format=raw |
LEADER: 01024cam a2200277 a 4500
001 2004559236
003 DLC
005 20060807195905.0
008 041029s2003 enka b 001 0 eng d
010 $a 2004559236
020 $a041528421X
035 $a(OCoLC)ocm51905614
040 $aEUE$cEUE$dVPI$dDLC
042 $alccopycat
050 00 $aHD2731$b.R48 2003
082 00 $a659.2$222
245 00 $aRevealing the corporation :$bperspectives on identity, image, reputation, corporate branding, and corporate-level marketing : an anthology /$cselected and interpreted by John M.T. Balmer and Stephen A. Greyser.
260 $aLondon ;$aNew York :$bRoutledge,$c2003.
300 $axviii, 365 p. :$bill. ;$c25 cm.
504 $aIncludes bibliographical references and index.
650 0 $aCorporations.
650 0 $aCorporate image.
650 0 $aBusiness names.
700 1 $aBalmer, John M. T.
700 1 $aGreyser, Stephen A.
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/enhancements/fy0650/2004559236-d.html