| Record ID | marc_loc_2016/BooksAll.2016.part28.utf8:195209333:754 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part28.utf8:195209333:754?format=raw |
LEADER: 00754cam a22002534a 4500
001 2001016317
003 DLC
005 20011210130645.0
008 010104s2002 njua b 001 0 eng
010 $a 2001016317
020 $a0130332712
040 $aDLC$cDLC$dDLC
042 $apcc
050 00 $aHF1416$b.K44 2002
082 00 $a658.8/48$221
100 1 $aKeegan, Warren J.
245 10 $aGlobal marketing management /$cWarren J. Keegan.
250 $a7th ed.
260 $aUpper Saddle River, N.J. :$bPrentice Hall,$cc2002.
300 $axxv, 617 p. :$bill. ;$c27 cm.
504 $aIncludes bibliographical references and index.
650 0 $aExport marketing$xManagement.
650 0 $aExport marketing$xManagement$vCase studies.
700 1 $aGreen, Mark C.