| Record ID | marc_loc_2016/BooksAll.2016.part23.utf8:142551539:703 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part23.utf8:142551539:703?format=raw |
LEADER: 00703pam a2200229 a 4500
001 94034025
003 DLC
005 19950404104914.0
008 940818s1995 njua b 001 0 eng
010 $a 94034025
020 $a0133591344
040 $aDLC$cDLC$dDLC
050 00 $aHF1416$b.K44 1995
082 00 $a658.8/48$220
100 1 $aKeegan, Warren J.
245 10 $aGlobal marketing management /$cWarren J. Keegan.
250 $a5th ed.
260 $aEnglewood Cliffs, N.J. :$bPrentice Hall,$cc1995.
300 $axix, 828 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references and indexes.
650 0 $aExport marketing$xManagement.
650 0 $aExport marketing$xManagement$xCase studies.