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MARC Record from Library of Congress

Record ID marc_loc_2016/BooksAll.2016.part20.utf8:181884007:1146
Source Library of Congress
Download Link /show-records/marc_loc_2016/BooksAll.2016.part20.utf8:181884007:1146?format=raw

LEADER: 01146cam a2200277 a 4500
001 90622780
003 DLC
005 19990415170523.7
008 910131s1990 inua b 00010 eng
010 $a 90622780 //r982
040 $aDLC$cDLC$dDLC
050 00 $aHD6483$b.P8 no. 972$aHF5415.15
100 10 $aHanson, Ward A.
245 10 $aMining your product line :$bcreating new products with bundling /$cby Ward A. Hanson, Gary D. Eppen, and R. Kipp Martin.
260 0 $aWest Lafayette, Ind. :$bInstitute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management, Purdue University,$c[1990]
300 $a15, [1] p. :$bill. ;$c28 cm.
490 1 $aPaper ;$vno. 972
500 $a"April 1990."
504 $aIncludes bibliographical references (p. [16]).
650 0 $aProduct lines.
650 0 $aBundling (Marketing)
650 0 $aNew products$xPrices.
700 10 $aEppen, Gary D.,$d1936-
700 1 $aMartin, Richard Kipp.
740 01 $aBundling.
830 0 $aPaper (Krannert Graduate School of Management. Institute for Research in the Behavioral, Economic, and Management Sciences) ;$vno. 972.