| Record ID | marc_loc_2016/BooksAll.2016.part18.utf8:170694710:817 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part18.utf8:170694710:817?format=raw |
LEADER: 00817cam a2200253 a 4500
001 88027433
003 DLC
005 20060327191302.0
008 880808s1989 njua b 001 0 eng
010 $a 88027433
020 $a0137061293
040 $aDLC$cDLC$dDLC
050 00 $aHF5415$b.K636 1989b
082 00 $a658.8$219
100 1 $aKotler, Philip.
245 10 $aPrinciples of marketing /$cPhilip Kotler, Gary Armstrong.
250 $a4th ed., annotated instructor's ed. /$bGeorge Franke.
260 $aEnglewood Cliffs, N.J. :$bPrentice Hall,$cc1989.
300 $aviii, 197, xxiv, 661 p. :$bill. (some col.) ;$c26 cm.
440 4 $aThe Prentice-Hall series in marketing
504 $aIncludes bibliographies and indexes.
650 0 $aMarketing.
700 1 $aArmstrong, Gary$q(Gary M.)
700 1 $aFranke, George.