| Record ID | marc_loc_2016/BooksAll.2016.part04.utf8:162608929:669 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part04.utf8:162608929:669?format=raw |
LEADER: 00669nam a22002051 4500
001 53007776
003 DLC
005 19681121000000.0
008 730213s1953 ctua b 00010 eng
010 $a 53007776 //r55
050 0 $aP90$b.H69
082 $a808
100 10 $aHovland, Carl Iver,$d1912-
245 10 $aCommunication and persuasion;$bpsychological studies of opinion change,$cby Carl I. Hovland, Irving L. Janis, and Harold H. Kelley.
260 0 $aNew Haven,$bYale University Press,$c1953.
300 $axii, 315 p.$billus.$c24 cm.
504 $aIncludes bibliographies.
650 0 $aCommunication.
650 0 $aPersuasion (Rhetoric)
650 0 $aPsychology, Applied.