| Record ID | marc_loc_2016/BooksAll.2016.part02.utf8:172908135:773 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part02.utf8:172908135:773?format=raw |
LEADER: 00773cam a22002171 4500
001 21001614
003 DLC
005 20130719074000.0
008 770309s1921 maua b 000 0 eng
010 $a 21001614
035 $a(OCoLC)2788570
040 $aDLC$cOKentU$dOCoLC$dOBgU$dDLC
042 $apremarc
050 00 $aHF5822$b.S3 1921
100 1 $aScott, Walter Dill,$d1869-1955.
245 14 $aThe psychology of advertising in theory and practice;$ba simple exposition of the principles of psychology in their relation to successful advertising,$cby Walter Dill Scott ...
260 $aBoston,$bSmall, Maynard & Company$c[c1921]
300 $aix, 437 p.$billus., diagrs.$c23 cm.
504 $aBibliography: p. 409-437.
650 0 $aAdvertising.
650 0 $aPsychology, Applied.