MARC Record from Library of Congress

LEADER: 02449cam a2200277 a 4500
001 00046669
003 DLC
005 20050211210241.0
008 000908s2001 hiua b s001 0 eng
010 $a 00046669
020 $a0824824377 (alk. paper)
040 $aDLC$cDLC$dDLC
043 $aa------
050 00 $aP92.A7$bA76 2001
082 00 $a302.23/095$221
245 00 $aAsian media productions /$cedited by Brian Moeran.
260 $aHonolulu :$bUniversity of Hawai'i Press,$cc2001.
300 $aviii, 315 p. :$bill. ;$c25 cm.
440 0 $aConsumAsiaN book series
500 $a"This volume is the result of the fourth ConsumAsiaN workshop, 'Asian Advertising and Media' held at the University of Hong Kong, April 22-25, 1998..."--p. viii.
504 $aIncludes bibliographical references (p. 292-309) and index.
505 8 $aMachine generated contents note: Part I Asian Media Flows 1 Global cultural politics and Asian civilizations -- James Lull -- 2 Becoming 'culturally proximate': the a/scent of Japanese idol dramas -- in Taiwan -- Koichi Iwabuchi -- 3 Cultural regulation and advertising in ASEAN: an analysis of -- Singapore and Vietnam -- Katherine T Frith Part II News 4 Between markets and mandarins: journalists and the rhetorics of -- transition in southern China -- Kevin Latham -- 5 Turning seeing into believing: producing credibility in the television -- news coverage of the Kobe earthquake -- Liz MacLachlan -- 6 Dateline Tokyo: telling the world about Japan -- UlfHannerz -- Part III Advertising 7 Creating advertising in Japan: a sketch in search of a principle -- John L. McCreery -- 8 Citizens have sex, consumers make love: marketing KamaSutra -- condoms in Bombay -- William Mazzarella -- 9 Drunk on the screen: Balinese conversations about television and -- advertising -- Mark Hobart Part IV Producing Consumption 10 So close and yet so far: humanizing celebrity in Japanese music -- variety shows, 1960s-1990s -- Carolyn S. Stevens and Shuhei Hosokawa -- 11 Yoshimoto K6gy6 and manzai in Japan's media culture: promoting -- the intersection of production and consumption -- Joel E Stocker -- 12 Promoting culture: the work of a Japanese advertising agency -- Brian Moeran References -- List of Contributors -- Index I.
650 0 $aMass media$zAsia.
650 0 $aMass media and culture$zAsia.
700 1 $aMoeran, Brian,$d1944-
856 4 $3Table of Contents$uhttp://www.loc.gov/catdir/toc/fy02/00046669.html