| Record ID | marc_ithaca_college/ic_marc.mrc:41437038:802 |
| Source | Ithaca College Library |
| Download Link | /show-records/marc_ithaca_college/ic_marc.mrc:41437038:802?format=raw |
LEADER: 00802cam a22002658a 4500
001 74542
008 901017s1991 nyua b 00110 eng
005 19910725090215.0
010 $a 90021501 $o22663034
035 $9AAI-8817
040 $aDLC$cDLC$dXIM
020 $a0471617032 (cloth)
050 00 $aHF5415.1263$b.W43 1991
082 00 $a658.8$220
049 $aXIMM
100 1 $aWebster, Frederick E.
245 10 $aIndustrial marketing strategy /$cFrederick E. Webster, Jr.
250 $a3rd ed.
260 0 $aNew York :$bWiley,$cc1991.
263 $a9105
300 $axiii, 365 p. :$bill. ;$c24 cm.
490 0 $aRonald series on marketing management
500 $a"A Ronald Press publication."
504 $aIncludes bibliographical references and index.
650 0 $aIndustrial marketing$xManagement.