| Record ID | marc_ithaca_college/ic_marc.mrc:202034527:746 |
| Source | Ithaca College Library |
| Download Link | /show-records/marc_ithaca_college/ic_marc.mrc:202034527:746?format=raw |
LEADER: 00746cam a2200241Ma 45 0
001 321050
005 20040909114904.0
008 040819s2003 njua b 001 0 eng d
035 $a50089444
040 $aEQO$cEQO$dUKM$dOCLCQ
015 $aGBA2-43826
020 $a0130497150
050 4 $aHF5415.13$b.K64 2003
049 $aXIMM
100 1 $aKotler, Philip.
245 10 $aMarketing management /$cPhilip Kotler.
250 $a11th ed., international ed.
260 $a[Upper Saddle River, N.J.] ;$a[London] :$bPearson Education International,$cc2003.
300 $axxix, [738] p. :$bill. ;$c26 cm.
440 0 $aPrentice Hall marketing
504 $aIncludes bibliographical references and index.
650 0 $aMarketing$xManagement.
994 $aC0$bXIM