MARC Record from Ithaca College Library

LEADER: 02606cam a2200361 a 4500
001 254318
005 19981130112322.0
008 960823s1996 miua b 001 0 eng
010 $a 96035073 //r98$o35360539
035 $9ADB-6979
040 $aDLC$cDLC$dPMC$dXIM
020 $a0472096419 (cloth : acid-free paper)
020 $a0472066412 (paper : acid-free paper)
043 $ae-uk---$an-us---
050 00 $aPS228.M63$bM375 1996
082 00 $a810.9/0052$220
049 $aXIMM
245 00 $aMarketing modernisms :$bself-promotion, canonization, rereading /$cKevin J.H. Dettmar and Stephen Watt, editors.
260 $aAnn Arbor :$bUniversity of Michigan Press,$cc1996.
300 $ax, 374 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references and index.
505 0 $aIntroduction : marketing modernisms / Kevin J.H. Dettmar and Stephen Watt -- Make it sell! Ezra Pound advertises modernism / Timothy Materer -- "I can have more than enough power to satisfy me" : T.S. Eliot's construction of his audience / Leonard Diepeveen -- "One hundred per cent bohemia" : pop decadence and the aestheticization of commodity in the rise of the slicks / Michael Murphy -- Selling sex as art / Joyce Wexler -- Coterie consumption : Bloomsbury, Keynes, and modernism as marketing / Jennifer Wicke -- Joyce's face / Maurizia Boscagli and Enda Duffy -- A taste of fortune : In the money and William's new directions phase / Daniel Morris -- Advertising feminism : ornamental bodies/docile bodies and the discourse of suffrage / Barbara Green -- Selling taboo subjects : the literary commerce of Gertrude Stein and Carl Van Vechten / Corrine E. Blackmer - The art of self-promotion : or, which self to sell? the proliferation and dintegration of the Harlem Renaissance / Christopher M. Mott -- Making poetry pay : the commodification of Langston Hughes / Karen Jackson Ford -- Marketing modern poetry and the southern public sphere / Walter Kalaidjian -- The fate of gender in modern American poetry / Cary Nelson
650 0 $aAmerican literature$y20th century$xHistory and criticism.
650 0 $aModernism (Literature)$zUnited States.
650 0 $aEnglish literature$y20th century$xHistory and criticism.
650 0 $aAuthors and publishers$xHistory$y20th century.
650 0 $aLiterature publishing$xHistory$y20th century.
650 0 $aAuthors and readers$xHistory$y20th century.
650 0 $aModernism (Literature)$zGreat Britain.
650 0 $aAuthorship$xMarketing.
650 0 $aCanon (Literature)
700 1 $aDettmar, Kevin J. H.,$d1958-
700 1 $aWatt, Stephen,$d1951-