MARC Record from marc_columbia

LEADER: 03472cam a2200709Ii 4500
001 15120613
005 20220528233105.0
006 m o d
007 cr cnu---unuuu
008 170711s2018 enk ob 001 0 eng d
035 $a(OCoLC)ocn993433544
035 $a(NNC)15120613
040 $aN$T$beng$erda$epn$cN$T$dN$T$dYDX$dOCLCF$dIDEBK$dOCLCQ$dK6U$dOCLCO$dSFB$dOCLCO
019 $a992737410$a1260366189
020 $a9781317421757$q(electronic bk.)
020 $a1317421752$q(electronic bk.)
020 $z9781138918252
020 $z1138918253
020 $z1138918245
020 $z9781138918245
020 $a9781315688640$q(electronic bk.)
020 $a1315688646$q(electronic bk.)
035 $a(OCoLC)993433544$z(OCoLC)992737410$z(OCoLC)1260366189
043 $aa-cc---
050 4 $aHD2910$b.L58 2018
072 7 $aBUS$x070000$2bisacsh
082 04 $a338.0951$223
049 $aZCUA
100 1 $aLiu, Hong,$d1959 November 1-
245 10 $aChinese business :$blandscapes and strategies /$cHong Liu.
250 $aSecond edition.
264 1 $aLondon :$bRoutledge,$c2018.
300 $a1 online resource
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
588 0 $aOnline resource; title from PDF title page (EBSCO, viewed July 11, 2017)
504 $aIncludes bibliographical references and index.
505 0 $aThe nature of Chinese business -- History matters in Chinese business -- Chinese philosophical system and business implications -- Ancient military classics and Chinese business -- Strategy and marketing in China -- Chinese innovation -- Chinese Internet-based business -- The war for talent.
520 $aOffers its readers a comprehensive and systematic body of knowledge of Chinese business. It has taken a holistic perspective, intending to achieve a balance between the academic and practical, between theory and practice and between traditional and current (Internet-based) industry. The framework of this book subsumes all the major factors that should be taken into consideration when Western companies contemplate a China strategy, including history, philosophy, ancient military classics, strategy and marketing, innovation, Internet business and human resources. The discussion of these factors is supplemented with insightful case studies.
650 0 $aBusiness enterprises$zChina.
650 0 $aBusiness etiquette$zChina.
650 0 $aCorporate culture$zChina.
650 0 $aManagement$zChina.
651 0 $aChina$xEconomic policy.
650 6 $aEntreprises$zChine.
650 6 $aSavoir-vivre$xAffaires$zChine.
650 6 $aCulture d'entreprise$zChine.
650 6 $aGestion$zChine.
651 6 $aChine$xPolitique économique.
650 7 $aBUSINESS & ECONOMICS / Industries / General$2bisacsh
650 7 $aBusiness enterprises.$2fast$0(OCoLC)fst00842519
650 7 $aBusiness etiquette.$2fast$0(OCoLC)fst00842690
650 7 $aCorporate culture.$2fast$0(OCoLC)fst00879624
650 7 $aEconomic policy.$2fast$0(OCoLC)fst00902025
650 7 $aManagement.$2fast$0(OCoLC)fst01007141
651 7 $aChina.$2fast$0(OCoLC)fst01206073
655 0 $aElectronic books.
655 4 $aElectronic books.
776 08 $cOriginal$z1138918245$z9781138918245$w(OCoLC)976284348
856 40 $uhttp://www.columbia.edu/cgi-bin/cul/resolve?clio15120613$zTaylor & Francis eBooks
852 8 $blweb$hEBOOKS