| Record ID | marc_columbia/Columbia-extract-20221130-031.mrc:122459155:3563 |
| Source | marc_columbia |
| Download Link | /show-records/marc_columbia/Columbia-extract-20221130-031.mrc:122459155:3563?format=raw |
LEADER: 03563cam a2200601 a 4500
001 15092078
005 20220618231829.0
006 m o d
007 cr cnu---unuuu
008 130805s2013 nyu ob 000 0 eng d
035 $a(OCoLC)ocn855020288
035 $a(NNC)15092078
040 $aN$T$beng$epn$cN$T$dYDXCP$dOCLCF$dOCLCO$dE7B$dCDX$dTYFRS$dOCLCQ$dZ5A$dMOR$dOTZ$dOCLCQ$dBUF$dINT$dOCLCQ$dS2H$dUKAHL$dOCLCO$dOCLCQ$dOCLCO
019 $a857059519$a965464891$a988415404$a995033532$a1124503843
020 $a9781136850349$q(electronic bk.)
020 $a1136850341$q(electronic bk.)
020 $a9780203834565$q(ebook)
020 $a0203834569$q(ebook)
020 $z9780415887250
020 $z0415887259
020 $z9780415887243
020 $z0415887240
035 $a(OCoLC)855020288$z(OCoLC)857059519$z(OCoLC)965464891$z(OCoLC)988415404$z(OCoLC)995033532$z(OCoLC)1124503843
043 $an-us---
050 4 $aZ471$b.G74 2013eb
072 7 $aLAN$x027000$2bisacsh
082 04 $a070.50973$223
049 $aZCUA
100 1 $aGreco, Albert N.,$d1945-
245 14 $aThe book publishing industry /$cAlbert N. Greco, Jim Milliot, and Robert M. Wharton.
250 $a3rd ed.
260 $aNew York, NY ;$aMilton Park, Abingdon, Oxon :$bRoutledge,$c2013.
300 $a1 online resource
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
504 $aIncludes bibliographical references.
505 0 $aBook publishing : an introduction -- New title output, book categories and prices, economic data, sales, returns, and the channels of distribution -- The development of modern book publishing companies : history and analysis -- Business operations -- The editorial process -- Editors, book acquisitions, production, operations, and costs -- Marketing and selling books -- The book publishing confronts the twenty-first century's challenges.
588 0 $aPrint version record.
520 3 $aThe Book Publishing Industry focuses on consumer books (adult, juvenile, and mass market paperbacks) and reviews all major book categories to present a comprehensive overview of this diverse business. In addition to the insights and portrayals of the U.S. publishing industry, this book includes an appendix containing historical data on the industry from 1946 to the end of thetwentieth century. The selective bibliography includes the latest literature, including works in marketing and economics that has a direct relationship with this dynamic industry. This third edition features a chapter on e-books and provides an overview of the current shift toward digital media in the US book publishing industry.
650 0 $aPublishers and publishing$zUnited States.
650 0 $aElectronic publishing$zUnited States.
650 6 $aÉdition électronique$zÉtats-Unis.
650 7 $aLANGUAGE ARTS & DISCIPLINES$xPublishing.$2bisacsh
650 7 $aElectronic publishing.$2fast$0(OCoLC)fst00907433
650 7 $aPublishers and publishing.$2fast$0(OCoLC)fst01083463
651 7 $aUnited States.$2fast$0(OCoLC)fst01204155
655 4 $aElectronic books.
700 1 $aMilliot, Jim.
700 1 $aWharton, Robert M.
776 08 $iPrint version:$aGreco, Albert N., 1945-$tBook publishing industry.$b3rd ed.$dNew York, NY ; Milton Park, Abingdon, Oxon : Routledge, 2013$z9780415887250$w(DLC) 2012044864$w(OCoLC)644679212
856 40 $uhttp://www.columbia.edu/cgi-bin/cul/resolve?clio15092078$zTaylor & Francis eBooks
852 8 $blweb$hEBOOKS