MARC Record from marc_columbia

LEADER: 04977cam a2200877 i 4500
001 14688543
005 20220709230920.0
006 m o d
007 cr cnu---unuuu
008 140407s2013 nyu ob 001 0 eng d
035 $a(OCoLC)ocn875894552
035 $a(NNC)14688543
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015 $aGBB6G9290$2bnb
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019 $a876344905$a912344553$a958447804$a988533620
020 $a9781136195730$q(electronic bk.)
020 $a1136195734$q(electronic bk.)
020 $a9780203085080$q(ebook)
020 $a0203085086$q(ebook)
020 $a1306570522$q(ebk)
020 $a9781306570527$q(ebk)
020 $a9781136195747
020 $a1136195742
020 $z9780415895989
020 $z0415895987
020 $z9780415895996
020 $z0415895995
020 $z1136195696
020 $z9781136195693
035 $a(OCoLC)875894552$z(OCoLC)876344905$z(OCoLC)912344553$z(OCoLC)958447804$z(OCoLC)988533620
037 $a588303$bMIL
043 $acl-----
050 4 $aHC125$b.S695 2013eb
072 7 $aBUS$x069000$2bisacsh
072 7 $aBUS$x055000$2bisacsh
082 04 $a330.98$223
084 $aQG 630$2rvk
049 $aZCUA
100 1 $aSpillan, John E.
245 10 $aDoing business in Latin America :$bchallenges and opportunities /$cJohn E. Spillan, Nicholas Virzi, Mauricio Garita.
250 $a1 edition.
264 1 $aNew York :$bRoutledge,$c2013.
300 $a1 online resource
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
504 $aIncludes bibliographical references and index.
505 0 $aPreface -- Introduction to the Latin American business environment -- The economic history of Latin America : from independence to the debt crisis of the 1980s -- The business climate in Latin America -- Culture and business -- Economic climate of doing business in Latin America -- Political climate -- Establishing businesses in Latin America -- Marketing to Latin American consumers -- Learning from the past, engaging the future : business lessons in Latin America -- Appendix.
588 0 $aPrint version record.
520 $aSuccess in today's globalized business environment requires deep knowledge of varied areas, and the willingness to engage in commerce not just across geographic areas, but cross-culturally and environmentally as well. Doing Business in Latin America offers an in-depth look at a complex region, integrating practitioners and scholars ideas to examine business conducted in Latin America through the lens of international business and globalization. The book introduces, discusses, and explains in detail the historical, economic, cultural, political, and technological impacts of globalization and business conduct in Latin American countries. It also considers the contemporary business environment of the area, looking at how current country and regional factors have affected the process of starting and operating businesses. Finally, it looks forward to the emerging trends that portend the future of business in these countries. With its combination of contemporary analysis and historical discussion, this book is a vital tool to all scholars and practitioners with an interest in the opportunities offered by the current Latin American business environment."--Provided by publisher
651 0 $aLatin America$xEconomic conditions$y1945-
650 0 $aNew business enterprises$zLatin America.
650 0 $aCorporate culture$zLatin America.
650 0 $aMarketing$zLatin America.
651 6 $aAmérique latine$xConditions économiques$y1945-
650 6 $aNouvelles entreprises$zAmérique latine.
650 6 $aCulture d'entreprise$zAmérique latine.
650 6 $aMarketing$zAmérique latine.
650 7 $aBUSINESS & ECONOMICS$xEconomics$xGeneral.$2bisacsh
650 7 $aBUSINESS & ECONOMICS$xReference.$2bisacsh
650 7 $aCorporate culture.$2fast$0(OCoLC)fst00879624
650 7 $aEconomic history.$2fast$0(OCoLC)fst00901974
650 7 $aMarketing.$2fast$0(OCoLC)fst01010167
650 7 $aNew business enterprises.$2fast$0(OCoLC)fst01036825
651 7 $aLatin America.$2fast$0(OCoLC)fst01245945
650 7 $aStandortfaktor$gWirtschaft$2gnd
650 7 $aWirtschaftliche Lage$2gnd
650 7 $aInterkulturelles Management$2gnd
650 7 $aMarketing$2gnd
651 7 $aLateinamerika$2gnd
648 7 $aSince 1945$2fast
655 4 $aElectronic books.
776 08 $iPrint version:$aSpillan, John E.$tDoing business in Latin America.$b1 Edition$z9780415895989$w(DLC) 2013038259$w(OCoLC)800036110
856 40 $uhttp://www.columbia.edu/cgi-bin/cul/resolve?clio14688543$zTaylor & Francis eBooks
852 8 $blweb$hEBOOKS