| Record ID | marc_columbia/Columbia-extract-20221130-026.mrc:101479546:2844 |
| Source | marc_columbia |
| Download Link | /show-records/marc_columbia/Columbia-extract-20221130-026.mrc:101479546:2844?format=raw |
LEADER: 02844cam a2200553Ki 4500
001 12876073
005 20180319131232.0
008 170316s2018 enka b 001 0 eng d
019 $a993071377
020 $a9781138918252$qpaperback
020 $a1138918253$qpaperback
020 $a9781138918245$qhardback
020 $a1138918245$qhardback
024 $a99973691104
035 $a(OCoLC)ocn996215417
035 $a(OCoLC)996215417$z(OCoLC)993071377
035 $a(NNC)12876073
040 $aSINLB$beng$erda$cSINLB$dSINLB$dYDX$dCOO$dOCLCF$dLGG$dTXI$dI8M
043 $aa-cc---
050 4 $aHD2910$b.L58 2018
082 04 $a338.0951$223
100 1 $aLiu, Hong,$d1959 November 1-$eauthor.
245 10 $aChinese business :$blandscapes and strategies /$cHong Liu.
250 $aSecond edition.
264 1 $aLondon :$bRoutledge,$c2018.
300 $axiv, 332 pages :$billustrations ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references and index.
520 $aOffers its readers a comprehensive and systematic body of knowledge of Chinese business. It has taken a holistic perspective, intending to achieve a balance between the academic and practical, between theory and practice and between traditional and current (Internet-based) industry. The framework of this book subsumes all the major factors that should be taken into consideration when Western companies contemplate a China strategy, including history, philosophy, ancient military classics, strategy and marketing, innovation, Internet business and human resources. The discussion of these factors is supplemented with insightful case studies.
505 0 $aThe nature of Chinese business -- History matters in Chinese business -- Chinese philosophical system and business implications -- Ancient military classics and Chinese business -- Strategy and marketing in China -- Chinese innovation -- Chinese Internet-based business -- The war for talent.
650 0 $aBusiness enterprises$zChina.
650 0 $aBusiness etiquette$zChina.
650 0 $aCorporate culture$zChina.
650 0 $aManagement$zChina.
651 0 $aChina$xEconomic policy.
650 7 $aBusiness enterprises.$2fast$0(OCoLC)fst00842519
650 7 $aBusiness etiquette.$2fast$0(OCoLC)fst00842690
650 7 $aCorporate culture.$2fast$0(OCoLC)fst00879624
650 7 $aEconomic policy.$2fast$0(OCoLC)fst00902025
650 7 $aManagement.$2fast$0(OCoLC)fst01007141
651 7 $aChina.$2fast$0(OCoLC)fst01206073
650 4 $aEmpresas$zChina.
650 4 $aEtiqueta en los negocios$zChina.
650 4 $aCultura corporativa$zChina.
650 4 $aAdministración$zChina.
651 4 $aChina$xPolítica comercial.
852 00 $boff,bus$hHD2910$i.L58 2018g