MARC Record from marc_columbia

LEADER: 03898cam a22004814a 4500
001 7143579
005 20221130211419.0
008 080702s2009 nyu b 001 0beng
010 $a 2008029565
020 $a0230605036
020 $a9780230605039
024 $a40016570213
035 $a(OCoLC)ocn234234076
035 $a(OCoLC)234234076
035 $a(NNC)7143579
035 $a7143579
040 $aDLC$cDLC$dBAKER$dYDXCP$dC#P$dOrLoB-B
043 $an-us---
050 00 $aE748.C937$bA98 2009
082 00 $a324.2092$222
100 1 $aAxelrod, Alan,$d1952-$0http://id.loc.gov/authorities/names/n82089155
245 10 $aSelling the Great War :$bthe making of American propaganda /$cAlan Axelrod.
250 $a1st ed.
260 $aNew York :$bPalgrave Macmillan,$c2009.
300 $axii, 244 pages ;$c25 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
504 $aIncludes bibliographical references (p. [227]-238) and index.
505 00 $g1.$tMaking of a Muckraker -- $g2.$tMuckraker on the Make -- $g3.$tToo Proud to Fight -- $g4.$tSafe for Democracy -- $g5.$tConjuring the Committee -- $g6.$tA Monopoly on the News -- $g7.$tInvasion of the Four-Minute Men -- $g8.$tThe Look of War -- $g9.$tCombat Comes to Classroom and Factory -- $g10.$tHyphenated America -- $g11.$tExporting the Message -- $g12.$tLegacy.
520 1 $a"When the people of the United States were reluctant to go to war in 1917, President Woodrow Wilson asked maverick journalist George Creel to create an agency to turn the tide of public opinion. The Committee on Public Information monopolized every medium and avenue of communication with the goal of creating a nation of enthusiastic warriors for democracy. Blazing a path that would later be revisited and traveled by the likes of Hitler and Goebbels, the Committee revolutionized the techniques of government persuasion and changed the course of history." "Selling the Great War is the story of George Creel and the epoch-making agency he built and led. It tells how he came to build the CPI and how he ran it, using the emerging industries of mass advertising and public relations to convince isolationist America to go to war. The effects of this propagandist force were felt throughout the twentieth century and continue to be felt, perhaps even more strongly, today. In this compelling and original account, Alan Axelrod offers a portrait of America on the cusp of becoming a world power and the techniques that facilitated its military and moral rise among nations."--BOOK JACKET.
600 10 $aCreel, George,$d1876-1953.$0http://id.loc.gov/authorities/names/n50018868
650 0 $aPoliticians$zUnited States$vBiography.$0http://id.loc.gov/authorities/subjects/sh2008109188
650 0 $aJournalists$zUnited States$vBiography.$0http://id.loc.gov/authorities/subjects/sh2008106101
650 0 $aPolitical consultants$zUnited States$vBiography.$0http://id.loc.gov/authorities/subjects/sh2008109554
610 10 $aUnited States.$bCommittee on Public Information.$0http://id.loc.gov/authorities/names/n50080520
650 0 $aWorld War, 1914-1918$xPropaganda.$0http://id.loc.gov/authorities/subjects/sh2008113822
650 0 $aWorld War, 1914-1918$zUnited States.$0http://id.loc.gov/authorities/subjects/sh2010118155
650 0 $aWorld War, 1914-1918$xPublic opinion.$0http://id.loc.gov/authorities/subjects/sh85148266
650 0 $aPropaganda, American$xHistory$y20th century.$0http://id.loc.gov/authorities/subjects/sh2010108623
650 0 $aPublic opinion$zUnited States$xHistory$y20th century.$0http://id.loc.gov/authorities/subjects/sh2008109415
856 42 $3Contributor biographical information$uhttp://www.loc.gov/catdir/enhancements/fy0837/2008029565-b.html
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/enhancements/fy0837/2008029565-d.html
852 00 $bmil$hE748.C937$iA98 2009