| Record ID | marc_columbia/Columbia-extract-20221130-015.mrc:111915551:1915 |
| Source | marc_columbia |
| Download Link | /show-records/marc_columbia/Columbia-extract-20221130-015.mrc:111915551:1915?format=raw |
LEADER: 01915cam a22003374a 4500
001 7285322
005 20221130224908.0
008 090528t20092009ncua b 001 0 eng
010 $a 2009021312
020 $a9780786444328 (softcover : alk. paper)
020 $a0786444320 (softcover : alk. paper)
024 $a40016952196
035 $a(OCoLC)ocn318421129
035 $a(OCoLC)318421129
035 $a(NNC)7285322
035 $a7285322
040 $aDLC$cDLC$dYDX$dBTCTA$dYDXCP$dOrLoB-B
050 00 $aPN1995.9.T68$bJ64 2009
082 00 $a384/.83$222
100 1 $aJohnston, Keith M.,$d1973-$0http://id.loc.gov/authorities/names/n2009033012
245 10 $aComing soon :$bfilm trailers and the selling of Hollywood technology /$cKeith M. Johnston.
260 $aJefferson, N.C. :$bMcFarland,$c[2009], ©2009.
300 $aix, 218 pages :$billustrations ;$c23 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
504 $aIncludes bibliographical references and index.
505 00 $g1.$t"Something BIG Is Coming! -- $g2.$tThe Rival Screen -- $g3.$tTechnology and Genre -- $g4.$tThe Mobile Trailer -- $gAppendix I.$tInterview with Bill Seymour -- $gAppendix II.$tInterview with John Sittig -- $gAppendix III.$tInterview with Paul N. Lazarus -- $gAppendix IV.$tInterview with Simon Ashberry.
520 $a"This book demonstrates how the trailer has educated audiences in new film technologies, tracing the trailer's status as a trailblazer on to new media screens and outlets such as television, Internet, and iPod. The impact and use of new technologies and the evolution of trailers beyond the big screen is followed into the digital era"--Provided by publisher.
650 0 $aFilm trailers.$0http://id.loc.gov/authorities/subjects/sh91001085
650 0 $aAdvertising$xMotion pictures.$0http://id.loc.gov/authorities/subjects/sh85001150
852 00 $bglx$hPN1995.9.T68$iJ64 2009