MARC Record from marc_columbia

LEADER: 02154fam a22003974a 4500
001 3360796
005 20221020052914.0
008 020716s2002 mau b 001 0 eng
010 $a 2002073184
020 $a1402071949
035 $a(OCoLC)506100132
035 $a(OCoLC)ocn506100132
035 $9AVB9715CU
035 $a(NNC)3360796
035 $a3360796
040 $aDLC$cDLC$dNNC$dOrLoB-B
042 $apcc
050 00 $aHF5415.125$b.M375 2002
082 00 $a658.8/00285$221
100 1 $aMatsatsinis, Nikolaos F.$0http://id.loc.gov/authorities/names/n2002107302
245 10 $aIntelligent support systems for marketing decisions /$cNikolaos F. Matsatsinis, Yannis Siskos.
260 $aBoston :$bKluwer Academic Publishers,$c2002.
263 $a0209
300 $aix, 514 pages :$billustrations ;$c25 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
490 1 $aInternational series in operations research & management science ;$v54
504 $aIncludes bibliographical references and index.
505 00 $gPt. I.$tMarketing Decisions.$g1.$tDecision Analysis and Support.$g2.$tThe Structure of Marketing Decisions.$g3.$tStrategic Marketing Decisions --$gPt. II.$tIntelligent Support Systems.$g4.$tInformation Systems.$g5.$tDecision Support Systems.$g6.$tAdvanced Decision Support Systems.$g7.$tIntelligent Decision Support Methods.$g8.$tIntelligent Decision Support Systems in Marketing.$g9.$tNew Product Development Methodology.$g10.$tAnalysis and Design of MARKEX.$g11.$tApplications in Marketing.
650 0 $aMarketing$xDecision making$xData processing.
650 0 $aMarketing$xManagement$xData processing.$0http://id.loc.gov/authorities/subjects/sh85081340
650 0 $aArtificial intelligence.$0http://id.loc.gov/authorities/subjects/sh85008180
650 0 $aDecision support systems.$0http://id.loc.gov/authorities/subjects/sh86006549
700 1 $aSiskos, Yannis.$0http://id.loc.gov/authorities/names/n95065745
830 0 $aInternational series in operations research & management science ;$v54.$0http://id.loc.gov/authorities/names/n95066827
852 00 $boff,bus$hHF5415.125$i.M375 2002