| Record ID | marc_columbia/Columbia-extract-20221130-007.mrc:245299963:2798 |
| Source | marc_columbia |
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LEADER: 02798mam a22003734a 4500
001 3241770
005 20221020014944.0
008 010924t20022002mau 001 0 eng
010 $a 2001052195
020 $a0262134101 (hc. : alk. paper)
035 $a(OCoLC)ocm48123394
035 $9AUL5581CU
035 $a3241770
040 $aDLC$cDLC$dC#P$dOrLoB-B
042 $apcc
043 $an-us---
050 00 $aHD9710.U54$bG47467 2002
082 00 $a338.7/6292/0973$221
100 1 $aMcDonald, John.$0http://id.loc.gov/authorities/names/n77009424
245 12 $aA ghost's memoir :$bthe making of Alfred P. Sloan's "My years with General Motors" /$cJohn McDonald.
260 $aCambridge, Mass. :$bMIT Press,$c[2002], ©2002.
300 $axvii, 202 pages ;$c21 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
500 $aIncludes index.
520 1 $a"Published in 1964, My Years with General Motors was an immediate best-seller and today is considered one of the few classic books on management. The book is the ghostwritten memoir of Alfred P. Sloan, Jr. (1875-1966), whose business and management strategies enabled General Motors to overtake Ford as the dominant American automobile manufacturer in the 1920s and 1930s.".
520 8 $a"What has been largely unknown until now is that My Years with General Motors was almost not published. Although it was written with the permission of General Motors - and slated for publication in October 1959 - at the last minute General Motors tried to suppress the book out of fears that some of the material in it could become evidence in an antitrust action against the company.
520 8 $aThis book, by John McDonald, Sloan's ghostwriter, tells the behind-the-scenes story of the book's writing, its attempted suppression, and the lawsuit that eventually led to its publication. McDonald's narrative is partly the David-and-Goliath story of a lone journalist taking on the world's then-largest corporation and partly a study of strategy in its own right. McDonald's struggle to publish the book led him to navigate a complicated course among the competing interests of General Motors, Fortune magazine (his employer), and Time, Inc. (Fortune's owner).
520 8 $aIn many ways this book about the book parallels the Sloan book as a tale of successful, brilliantly planned strategy."--BOOK JACKET.
600 10 $aSloan, Alfred P.$q(Alfred Pritchard),$d1875-1966.$tMy years with General Motors.
610 20 $aGeneral Motors Corporation$xManagement$xHistory.
650 0 $aAutomobile industry and trade$zUnited States$xManagement$vCase studies.
650 0 $aIndustrial management$zUnited States$vCase studies.$0http://id.loc.gov/authorities/subjects/sh2008104507
852 00 $boff,bus$hHD9710.U54$iG47467 2002