| Record ID | marc_columbia/Columbia-extract-20221130-005.mrc:539102721:1020 |
| Source | marc_columbia |
| Download Link | /show-records/marc_columbia/Columbia-extract-20221130-005.mrc:539102721:1020?format=raw |
LEADER: 01020cam a2200241 i 4500
001 2425170
005 20220616042836.0
008 790807s1960 nyu 000 0 eng d
035 $a(OCoLC)ocm05248042
035 $9APW9321CU
035 $a(NNC)2425170
035 $a2425170
040 $aUIU$cUIU$dOCL$dZCU
090 $aHF5905$b.P753
110 2 $aAlfred Politz Media Studies (Firm)$0http://id.loc.gov/authorities/names/no2014162155
245 10 $aAd page exposure in 4 magazines :$baudience, issue exposure, ad page exposure, frequency of ad exposure /$csponsored by the Reader's digest, the Saturday evening post ; conducted by Alfred politz Media Studies.
260 $aNew York :$bPolitz,$c1960.
300 $axii, 132 pages ;$c23 x 30 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
650 0 $aAdvertising, Magazine.$0http://id.loc.gov/authorities/subjects/sh85001184
650 0 $aAdvertising$xResearch.$0http://id.loc.gov/authorities/subjects/sh85001165
852 00 $boff,bus$hHF5905$i.P753