| Record ID | marc_columbia/Columbia-extract-20221130-005.mrc:235471628:2412 |
| Source | marc_columbia |
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LEADER: 02412fam a2200373 a 4500
001 2181282
005 20220615223517.0
008 970523t19971997nyua b 001 0 eng
010 $a 97021076
020 $a0814735665 (acid-free paper)
035 $a(OCoLC)37043880
035 $a(OCoLC)ocm37043880
035 $9ANQ3896CU
035 $a(NNC)2181282
035 $a2181282
040 $aDLC$cDLC$dDLC$dOrLoB-B
043 $an-us---
050 00 $aTX945.5.W48$bH64 1997
082 00 $a338.7/616479573$221
100 1 $aHogan, David Gerard,$d1959-$0http://id.loc.gov/authorities/names/n97054520
245 10 $aSelling 'em by the sack :$bWhite Castle and the creation of American food /$cDavid Gerard Hogan.
260 $aNew York :$bNew York University Press,$c[1997], ©1997.
300 $ax, 199 pages :$b:illustrations ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
504 $aIncludes bibliographical references (p. 193-196) and index.
520 $aIn Selling 'em by the Sack, David Gerard Hogan traces the history of the hamburger's rise as a distinctive American culinary and ethnic symbol through the prism of one of its earliest promoters. The first to market both the hamburger and the "to go" carry-out style to American consumers, White Castle, rising from humble origins, quickly established itself as a cornerstone of the fast food industry.
520 8 $aIts founder, Billy Ingram, shrewdly marketed his hamburgers in large quantities at five cents apiece, telling his customers to "Buy 'em by the Sack.".
520 8 $aThe years following World War II saw the rise of great franchised chains such as McDonald's, which challenged and ultimately overshadowed the company that Billy Ingram founded. Yet, White Castle stands as a charismatic pioneer in one of America's most formidable industries, a company that drastically changed American eating patterns and American life. Arguably Billy Ingram did for the hamburger and eating what Henry Ford did for the car and transportation.
610 20 $aWhite Castle (Restaurant)$xHistory.
650 0 $aRestaurateurs$zUnited States.$0http://id.loc.gov/authorities/subjects/sh97005482
600 10 $aIngram, Billy,$d1880-1966.$0http://id.loc.gov/authorities/names/n97055688
600 10 $aAnderson, Walter,$d1880-1963.$0http://id.loc.gov/authorities/names/n97055713
852 00 $boff,bus$hTX945.5.W48$iH64 1997