MARC record from Internet Archive

LEADER: 05042cam a2200721Ma 4500
001 15875012
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008 120712s2013 enka ob 001 0 eng d
010 $a 2012028416
035 $a(OCoLC)ocn826930755
035 $a(NNC)15875012
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020 $a9780415676236$q(hardback)
020 $a0415676231$q(hardback)
020 $a9780415676205$q(pbk.)
020 $a0415676207$q(pbk.)
020 $a9780203071953$q(ebook)
020 $a0203071956$q(ebook)
020 $a9781283919821$q(MyiLibrary)
020 $a1283919826$q(MyiLibrary)
020 $a9781135097677
020 $a1135097674
035 $a(OCoLC)826930755$z(OCoLC)826443375$z(OCoLC)940857077$z(OCoLC)960436567$z(OCoLC)960738921$z(OCoLC)972042844$z(OCoLC)1058214642$z(OCoLC)1082311965$z(OCoLC)1097095325$z(OCoLC)1129368198$z(OCoLC)1228545914
037 $a423232$bMIL
050 4 $aP99.4.M6$bR69 2013eb
072 7 $aLAN$2eflch
082 04 $a401.4$223
049 $aZCUA
100 1 $aRowsell, Jennifer.
245 10 $aWorking with multimodality :$brethinking literacy in a digital age /$cJennifer Rowsell.
260 $aMilton Park, Abingdon, Oxon ;$aNew York :$bRoutledge,$c2013.
300 $a1 online resource (viii, 173 pages) :$billustrations
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
504 $aIncludes bibliographical references and index.
588 0 $aPrint version record.
505 0 $a1 Film. Tobias Wiegand; Robin Benger; Rebecca Birch -- 2 Sound. David Murphy; Paul Chivers -- 3 Visual. Ben Hodson; Bani Mendy; Lee Edward Fodi -- 4 Interface. Lisa Murphy ; Adrian Thiessen and Kristen Nater; Joe Deklic -- 5 Videogames. David Elton; Kevin Kee -- 6 Space. Anthony Robins; David Parker; Ana Lakoseljak -- 7 Movement. Karen Kain; Glenys McQueen-Fuentes; Derek Metz -- 8 Word. Gary Bonilla; Grant LaFleche; Kari-Lynn Winters; Gail Bowen -- 9 Textile. Trish Ewanika; Michelle Vanderheyden.
520 $aIn today's digital world, we have multiple modes of meaning-making: sounds, images, hypertexts. Yet, within literacy education, even 'new' literacies, we know relatively little about how to work with and produce modally complex texts. In Working with Multimodality, Jennifer Rowsell focuses on eight modes: words, images, sounds, movement, animation, hypertext, design and modal learning. Throughout the book each mode is illustrated by cases studies based on the author's interviews with thirty people, who have extensive experience working with a mode in their field. From a song writer to a well known ballet dancer, these people all discuss what it means to do multimodality well. This accessible textbook brings the multiple modes together into an integrated theory of multimodality. Step-by-step, beginning with theory then exploring modes and how to work with them, before concluding with how to apply this in an investigation, each stage of working with multimodality is covered. Working with Multimodality will help students and scholars to: Think about specific modes and how they function. Consider the implications for multimodal meaning-making. Become familiar with conventions and folk knowledge about given modes. Apply this same knowledge to their own production of media texts in classrooms. Assuming no prior knowledge about multimodality and its properties, Working with Multimodality is designed to appeal to advanced undergraduate and postgraduate students interested in how learning and innovation is different in a digital and media age and is an essential textbook for courses in literacy, new media and multimodality within applied linguistics, education and communication studies.
650 0 $aModality (Linguistics)
650 0 $aTechnological literacy.
650 0 $aMass media in education.
650 6 $aModalité (Linguistique)
650 6 $aCulture technologique.
650 6 $aMédias en éducation.
650 7 $aMass media in education.$2fast$0(OCoLC)fst01011397
650 7 $aModality (Linguistics)$2fast$0(OCoLC)fst01024349
650 7 $aTechnological literacy.$2fast$0(OCoLC)fst01145059
650 7 $aInformationskompetens.$2sao
650 7 $aInformationsteknik.$2sao
650 7 $aDigitala klyftan.$2sao
650 7 $aLäs- och skrivkunnighet.$2sao
650 7 $aDigitala medier.$2sao
650 7 $aSemiotik och litteratur.$2sao
655 0 $aElectronic books.
655 4 $aElectronic books.
776 08 $iPrint version:$z9780415676236$w(OCoLC)778425246
856 40 $uhttp://www.columbia.edu/cgi-bin/cul/resolve?clio15875012$zTaylor & Francis eBooks
852 8 $blweb$hEBOOKS