| Record ID | ia:whoevertellsbest0000simm |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/whoevertellsbest0000simm/whoevertellsbest0000simm_marc.xml |
| Download MARC binary | https://www.archive.org/download/whoevertellsbest0000simm/whoevertellsbest0000simm_meta.mrc |
LEADER: 02600cam a2200529 a 4500
001 76074101
003 OCoLC
005 20151005060657.0
008 061106s2007 nyu b 001 0 eng
010 $a2006036889
020 $a0814409148
020 $a9780814409145
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035 $a76074101
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049 $aSFRA
050 00 $aHF5718$b.S562 2007
082 00 $a658.4/52$222
092 $a658.452$bSi473w
100 1 $aSimmons, Annette.
245 10 $aWhoever tells the best story wins :$bhow to use your own stories to communicate with power and impact /$cAnnette Simmons.
260 $aNew York :$bAmacom,$cc2007.
300 $ax, 226 p. ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
500 $aVarious printings.
504 $aIncludes bibliographical references (p. 213-216) and index.
505 0 $aPART ONE. THINKING IN STORY. -- Story thinking: what does that even mean? -- What is story? -- Training your brain -- Telling stories that win -- PART TWO. FINDING STORIES TO TELL. -- Who-I-am stories -- Why-I-am-here stories -- Teaching stories -- Vision stories -- Value-in-action stories -- I-know-what-you-are-thinking stories -- PART THREE. PERFECTING THE CRAFT. -- Experience is sensory -- The gift of brevity -- Brand, organizational, and political stories -- Point of view -- Story listening -- Call to action.
650 0 $aBusiness communication.
650 0 $aStorytelling.
856 41 $3Table of contents$uhttp://www.loc.gov/catdir/toc/ecip074/2006036889.html
907 $a.b20951826$b12-20-18$c08-09-07
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