MARC record from Internet Archive

LEADER: 04880cam 2200973 a 4500
001 ocm32589640
003 OCoLC
005 20191210052932.0
008 950512s1996 maua b 001 0 eng
010 $a 95020178
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020 $a0875846327
020 $a9780875846323
035 $a(OCoLC)32589640
050 00 $aHG4028.V3$bS57 1996
082 00 $a658.4/012$220
084 $a85.05$2bcl
100 1 $aSlywotzky, Adrian J.
245 10 $aValue migration :$bhow to think several moves ahead of the competition /$cAdrian J. Slywotzky.
260 $aBoston, Mass. :$bHarvard Business School Press,$c℗♭1996.
300 $aviii, 327 pages :$billustrations ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references (pages 311-314) and index.
505 0 $aThe challenge of value migration -- Not technology-business design -- The three phases of value migration -- Defining the competitive field: from tunnel vision to radar screen -- Multidirectional migration: from steel to materials -- Migration to a no-profit industry: airlines -- Blockbuster migration: pharmaceuticals -- Multicategory migration: coffee -- From integration to specialization: computing -- From conventional selling to low-cost distribution -- From conventional selling to high-end solutions -- How to anticipate value migration -- How to defeat institutional memory -- How to profit from value migration -- Five moves- or fewer.
520 $aValue Migration identifies for the first time a dramatic shift in the business landscape: new, aggressive, and successful companies have taken on the giants - and are winning. Companies like Microsoft, Nucor, Starbucks, and Southwest Air have captured growth in revenue, profits, and market value from previously dominant competitors like IBM, U.S. Steel, General Foods, and United Airlines. How have they done it? Not with new products or innovative technology, but with superior business designs. These upstarts, and some nimble incumbents like Merck, have each created a business design - how they select customers, differentiate their offerings, configure their resources, go to market, and capture value - based on a strategic understanding of their customers' highest priorities.
520 8 $aSlywotzky charts the path of Value Migration from obsolete to new business designs and identifies seven patterns of Value Migration that every manager should know. He demonstrates the step-by-step process by which you can evaluate your own company's situation. He reveals the specific strategic tools you can use in any company in any industry to anticipate customer changes and then design a business that will capitalize on the inevitable migration of value.
650 0 $aCorporations$xValuation.
650 6 $aSocie te s$xE valuation.
650 7 $aCorporations$xValuation.$2fast$0(OCoLC)fst00879963
650 17 $aOrganisatieverandering.$2gtt
650 7 $aE conomie d'entreprise.$2ram
653 0 $aCorporations$aValuation
653 00 $aconsumenten
653 00 $aconsumers
653 00 $amarketingbeleid
653 00 $amarketing policy
653 00 $abeleid
653 00 $apolicy
653 00 $amarkten
653 00 $amarkets
653 00 $amarketing
653 00 $amarktconcurrentie
653 00 $amarket competition
653 00 $aaanbodsevenwicht
653 00 $asupply balance
653 00 $abedrijven
653 00 $abusinesses
653 00 $aondernemingen
653 00 $aenterprises
653 00 $akosten-batenanalyse
653 00 $acost benefit analysis
653 00 $afirms
653 00 $agrootte
653 00 $asize
653 00 $aorganisaties
653 00 $aorganizations
653 00 $aefficiency
653 00 $awaarden
653 00 $avalues
653 00 $aprijzen
653 00 $aprices
653 00 $abedrijfsvoering
653 00 $amanagement
653 10 $aProduct Management
653 10 $aProductmanagement
856 41 $3Table of contents$uhttp://www.gbv.de/dms/hbz/toc/ht007082154.pdf
938 $aBaker & Taylor$bBKTY$c35.00$d26.25$i0875846327$n0002688255$sactive
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938 $aBaker and Taylor$bBTCP$n95020178
938 $aYBP Library Services$bYANK$n923357
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948 $hNO HOLDINGS IN P4A - 667 OTHER HOLDINGS