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LEADER: 03780cam a2200637 a 4500
001 656770570
003 OCoLC
005 20151005085234.0
008 100823s2011 njua 001 0 eng
010 $a2010036020
015 $aGBB098468$2bnb
016 7 $a015629723$2Uk
019 $a548660190
020 $a9780470637708 (acid-free paper)
020 $a0470637706 (acid-free paper)
029 1 $aAU@$b000045987245
029 1 $aNZ1$b13622067
029 1 $aAU@$b000046693790
029 1 $aNLGGC$b328798894
035 $a656770570
035 $a(OCoLC)656770570$z(OCoLC)548660190
037 $bJohn Wiley & Sons Inc, Order Processing Dept 432 Elizabeth Ave, Somerset, NJ, USA, 08875, (732)4694400$nSAN 200-2272
040 $aDLC$cDLC$dYDX$dBTCTA$dUKM$dYDXCP$dBWX$dVP@$dCDX$dORX$dSFR$dUtOrBLW
042 $apcc
049 $aSFRA
050 00 $aHF5415.5$b.C6225 2011
082 00 $a658.8/12$222
092 $a658.812$bC6906u
100 1 $aCollier, Marsha.
245 14 $aThe ultimate online customer service guide :$bhow to connect with your customers to sell more! /$cMarsha Collier.
260 $aHoboken, N.J. :$bWiley,$cc2011.
300 $aiv, 252 p. :$bill. ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
520 $a"Make your online customers happy-and create new ones-with this winning guide. Social media gives you an unparalleled vehicle for connecting and engaging with an unlimited number of customers. Yet this vehicle is different than other, more impersonal forms. With social media, reps become part of their customers' lives. They follow back. They handle complaints immediately. They wish customers "Happy Birthday." They grow their brands by involving themselves in communities. The Ultimate Online Customer Service Guide gives you the keys to authentic and engaged service to customers through social media. Using a blend of case studies, a primer on classic online customer service, and instructions on how to execute quality customer service, this book enables you to access the opportunities that social media presents as a means of serving customers. Authentically use social media to connect with customers to boost your bottom line. Attract new customers through your online presence. Achieve higher GMS (Gross Merchandise Sales) with quality customer service. Social media gives you a new and growing realm to distinguish your business. Create a productive presence in this interactive space with The Ultimate Online Customer Service Guide"--$cProvided by publisher.
500 $aIncludes index.
650 0 $aCustomer services.
650 0 $aInternet marketing.
650 0 $aSocial media.
856 42 $3Cover image$uhttp://catalogimages.wiley.com/images/db/jimages/9780470637708.jpg
907 $a.b24169742$b12-20-18$c04-18-11
998 $ac2$a(2)xbt$b07-11-11$cm$da $e-$feng$gnju$h4$i8
957 00 $aOCLC reclamation of 2017-18
907 $a.b24169742$b03-08-14$c04-18-11
938 $aBaker and Taylor$bBTCP$nBK0008826975
938 $aYBP Library Services$bYANK$n3493500
938 $aBlackwell Book Service$bBBUS$n3493500
938 $aCoutts Information Services$bCOUT$n12340783
956 $aPre-reclamation 001 value: ocn656770570
980 $a0711 nb
998 $ac2$a(2)xbt$b07-11-11$cm$da$e-$feng$gnju$h4$i8
994 $aC0$bSFR
999 $yMARS
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945 $a658.812$bC6906u$d - - $e11-02-2018 14:59$f0$g0$h12-04-18$i31223094983807$j503$0800$k - - $lxbtci$o-$p$24.99$q-$r-$s- $t0$u4$v6$w1$x0$y.i65484198$z07-28-11