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MARC record from Internet Archive

LEADER: 00741cam a2200229 a 4500
001 2010008537
003 DLC
005 20100921084334.0
008 100319s2010 maua b 001 0 eng
010 $a 2010008537
020 $a9780240812830 (pbk.)
040 $aDLC$cDLC$dDLC
050 00 $aHF5415.1265$b.F745 2010
082 00 $a658.8/72$222
100 1 $aFrick, Tim.
245 10 $aReturn on engagement :$bcontent, strategy, and design techniques for digital marketing /$cTim Frick.
260 $aBoston, Mass. :$bFocal Press,$cc2010.
300 $axvii, 319 p. :$bcol. ill. ;$c25 cm.
504 $aIncludes bibliographical references and index.
650 0 $aInternet marketing.
650 0 $aSocial media$xMarketing.
650 0 $aStrategic planning.