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MARC record from Internet Archive

LEADER: 01381cam a2200337 a 4500
001 013940158
003 MiU
005 20151021000000.0
008 960807s1997 nyua b 001 0 eng
010 $a96033508
020 $a0684825805
035 $aMiU-BA.b1901904
035 $a(OCoLC)35235079
040 $aDLC$cDLC$dEKL$dOrLoB-B
090 $aHF5415.153$b.M62
100 1 $aMeyer, Marc H.
245 14 $aThe power of product platforms :$bbuilding value and cost leadership /$cMarc H. Meyer, Alvin P. Lehnerd.
260 $aNew York :$bFree Press,$cc1997.
300 $axiv, 267 p. :$bill. ;$c24 cm
504 $aIncludes bibliographical references (p. 253-260) and index.
505 0 $a1. Power of Product Platforms -- 2. Managing Product Platforms -- 3. Platform Strategy -- 4. Achieving Product Elegance Through Composite Design -- 5. Organizing for Renewal -- 6. Measuring the Performance of Product Families -- 7. Product Family and Platform Concepts for Software -- 8. Electronic Information Products -- 9. Bridging to the Future.
650 0 $aNew products$xManagement.
650 0 $aProduct management.
700 1 $aLehnerd, Alvin P.
852 0 $aMiU$bSTATE$cBUS$hHF5415.153.M62$xTransfer from Kresge 20151021
970 $aBK$bBook
971 $aMiU
972 $c20151021
973 $aAC$bavail_circ
974 $a35128002032488$bSTATE$cBUS$f01
997 $aMARS