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MARC record from Internet Archive

LEADER: 01844cam 2200505Mi 4500
001 ocm59995526
003 OCoLC
005 20201202113850.0
008 050502r19921991enk 001 0 eng d
040 $aUKV3G$beng$cUKV3G$dNLGGC$dYDXCP$dB9K$dUKM$dZWZ$dOH@$dOCLCF$dOCLCO$dOCLCQ$dOCLCO$dUKBTH
015 $aGB9449151$2bnb
019 $a30779705
020 $a0099230615
020 $a9780099230618
035 $a(OCoLC)59995526$z(OCoLC)30779705
050 14 $aHD30.27$b.P66 1992
080 $a658.8
082 04 $a658.8342$220
084 $a85.40$2bcl
100 1 $aPopcorn, Faith.
245 14 $aThe Popcorn report :$brevolutionary trend predictions for marketing in the 90's.
260 $aLondon :$bArrow Books,$c1992.
300 $axiv, 228 pages
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
520 $aA forecast of forthcoming consumer demands and business trends. The author explains how she spots them and how readers can use them to the maximum advantage of their businesses. Her predictions cover areas such as food, shopping, health and beauty, travel, sex and catchphrases.
650 0 $aConsumers.
650 0 $aMarketing research.
650 7 $aConsumers.$2fast$0(OCoLC)fst00876410
650 7 $aMarketing research.$2fast$0(OCoLC)fst01010284
650 17 $aMarketing.$2gtt
650 7 $aConsommateurs.$2ram
650 7 $aPrévision économique.$2ram
650 7 $aGestion par objectifs.$2ram
653 0 $aConsumer behaviour
938 $aYBP Library Services$bYANK$n100002143
029 1 $aAU@$b000022013954
029 1 $aNLGGC$b142766046
029 1 $aNZ1$b5074885
029 1 $aUNITY$b056089856
029 1 $aZWZ$b019618611
029 1 $aAU@$b000060842861
994 $aZ0$bP4A
948 $hNO HOLDINGS IN P4A - 33 OTHER HOLDINGS