MARC record from Internet Archive

LEADER: 05304cam 22007094a 4500
001 ocm40359282
003 OCoLC
005 20200619053950.0
008 981117s1999 nyua b 001 0 eng
010 $a 98033166
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050 00 $aHD9993.E452$bL37 1999
082 00 $a338.4/77948$221
084 $a54.02$2bcl
100 1 $aLaPlante, Alice,$d1958-
245 10 $aPlaying for profit :$bhow digital entertainment is making big business out of child's play /$cAlice LaPlante, Rich Seidner.
260 $aNew York :$bJ. Wiley,$c©1999.
300 $axv, 287 pages :$billustrations ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references (pages 267-270) and index.
505 00 $tEverything's Up for Grabs --$tWhat's Going On? --$tWhy Everything's Up for Grabs --$tCalifornia Dreaming --$tAdapting like Crazy --$tIt's Hard to See What's Coming When You're Focused on the Past --$tThe Wild, Wild West --$tNet Worth --$tThe Sheriff Takes a Holiday --$tThe Biggest Landgrab Ever --$tA Different Kind of Network, A Different Kind of Person --$tLet's Get Personal --$tDon't Look Now --$tIt's All about Relationships --$tWould You Watch More TV If Someone Paid You to? --$tSuch a Deal --$tGreat Service Keeps Customers Coming Back --$tThe Dark Side of the Force --$tIt's a Small World after All --$tBaywatch Meets Niemann-Marcus --$tLocal Will Now Mean Global, and Vice Versa --$tAct Globally, Think Locally --$tNew Tricks For Old Pets --$tStop Making Waves --$tJust Imagine --$tSomething's Coming, Something Big --$tIt's Global--It's Everywhere--It Really Is a Small World, after All --$tAn Unlimited Smorgasbord --$tInteractivity Gets Us What We Want --$tIt's Amazing That It Files at All --$tIt's All for Real --$tBrave New World --$tIt Ain't Groovy --$tTwenty Billion Records, Give or Take a Few --$tThe Next Big Thing --$tA River Runs through It --$tA River Runs over It --$tBit by Bit --$t"To Every Man Is Given the Key to the Gates of Heaven. The Same Key Opens the Gates of Hell." --$tOld Friends, New Enemies? --$tArtists as Labels --$tEverybody's Doing It --$tIt's Groovy That It Ain't Groovy --$tAn Epic Story --$tCents and Sensibility --$tTube or Not Tube --$tAnd Something Completely Similar --$tYou Ain't Seen Nuthin' Yet --$tIt's Been a Long Time Coming.
520 $aPlaying for Profit examines how digital interactivity will affect the future of the technology and entertainment businesses, demanding new rules, different players, and bigger profits. It takes an insightful look into the strategies and methods that are driving the digital entertainment and interactive gaming industries, dissecting the thinking behind such issues as product innovation, market domination, risk taking, attracting and nurturing visionary employees, and unparalleled customer service. This book outlines how the entire entertainment industry will be redefined and how the current business models found in radio, recorded music, television, and computer games will be affected. Playing for Profit offers valuable lessons for managers in entertainment and technology companies and will dazzle the enthusiasts who follow the successes and failures of this remarkable industry.
650 0 $aElectronic games industry.
650 0 $aTelevision supplies industry.
650 0 $aComputer industry.
650 0 $aElectronic industries.
650 0 $aDigital electronics.
650 7 $aComputer industry.$2fast$0(OCoLC)fst00872154
650 7 $aDigital electronics.$2fast$0(OCoLC)fst00893670
650 7 $aElectronic games industry.$2fast$0(OCoLC)fst00907232
650 7 $aElectronic industries.$2fast$0(OCoLC)fst00907240
650 7 $aTelevision supplies industry.$2fast$0(OCoLC)fst01147122
650 17 $aComputerspelen.$2gtt
650 17 $aSoftware-industrie.$2gtt
650 17 $aSociale aspecten.$2gtt
700 1 $aSeidner, Rich.
856 41 $3Table of contents$uhttp://catdir.loc.gov/catdir/toc/onix04/98033166.html
856 42 $3Contributor biographical information$uhttp://catdir.loc.gov/catdir/bios/wiley042/98033166.html
856 42 $3Publisher description$uhttp://catdir.loc.gov/catdir/description/wiley033/98033166.html
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948 $hHELD BY P4A - 247 OTHER HOLDINGS