MARC record from Internet Archive

LEADER: 05036cam 22007691 4500
001 ocm00255417
003 OCoLC
005 20181121193829.0
008 711216s1964 nyua b 000 0 eng
010 $a 64011222
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020 $a9780029074008
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084 $aAP 14000$2rvk
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100 1 $aDexter, Lewis Anthony,$eeditor.
245 10 $aPeople, society, and mass communications.$cLewis Anthony Dexter [and] David Manning White, editors.
260 $a[New York]$bFree Press of Glencoe$c[1964]
300 $axii, 595 pages$billustrations$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references.
505 0 $aIntroduction / Lewis Anthony Dexter -- Sociological perspectives on the study of mass communication / Harold Mendelsohn -- Human communication / Franklin Fearing -- On the effects of communication / W. Phillips Davison -- Functional analysis and mass communication / Charles R. Wright -- Communication research and the image of society: convergence of two traditions / Elihu Katz -- The communicator and the audience / Raymond A. Bauer -- Newsmen's fantasies, audiences, and newswriting / Ithiel de Sola Pool, Irwin Shulman -- The gatekeeper: a case study in the selection of news / David Manning White -- News is what newspapermen make it / Walter Gieber -- Mass communication and sociocultural integration / Warren Breed -- Why dailies die / Ben H. Bagdikian -- The leadership role of the weekly newspaper as seen by community leaders: a sociological perspective / Alex S. Edelstein, J. Blaine Schulz -- Listening to radio / Harold Mendelsohn -- From mass media to class media / Theodore Peterson -- Teen-agers, satire, and Mad / Charles Winick -- Reality-orientation and the pleasure principle: a study of American mass-periodical fiction (1890-1955) / Martin U. Martel, George J. McCall -- The world of Biggy Muldoon: transformation of a political hero / W. Lloyd Warner -- Clues for advertising strategists / Donald F. Cox -- Communications: pressure, influence, or education? / Lewis Anthony Dexter -- Word-of-mouth communication in the Soviet Union / Raymond A. Bauer, David B. Gleicher -- The mass media and their interpersonal social functions in the process of modernization / Ithiel de Sola Pool -- Media research and psychological warfare / Robert C. Sorensen -- Operation BASIC: the retrieval of wasted knowledge / Bertram M. Gross -- On content analysis and critical research in mass communication / George Gerbner -- The state of communication research / Bernard Berelson -- Mass-communications research: a view in perspective / David Manning White -- Mass communication and the social sciences: some neglected areas / Marten Brouwer -- Opportunities for further research in mass communications / Lewis Anthony Dexter -- A critique of bibliographic matter in mass communications / David Manning White.
650 0 $aCommunication$xSocial aspects.
650 0 $aMass media$xSocial aspects.
650 0 $aCommunication$xResearch.
650 6 $aCommunication$xAspect social.
650 6 $aCommunication$xRecherche.
650 7 $aCommunication$xResearch.$2fast$0(OCoLC)fst00870003
650 7 $aCommunication$xSocial aspects.$2fast$0(OCoLC)fst00870009
650 7 $aMass media$xSocial aspects.$2fast$0(OCoLC)fst01011303
650 17 $aMassacommunicatie.$2gtt
650 7 $aGesellschaft$2gnd
650 7 $aMassenkommunikation$2gnd
650 7 $aVolk$2gnd
650 7 $aComunicacao (Aspectos Sociais)$2larpcal
650 07 $aVolk.$2swd
700 1 $aWhite, David Manning,$eeditor.
776 08 $iOnline version:$aDexter, Lewis Anthony.$tPeople, society, and mass communications.$d[New York] Free Press of Glencoe [1964]$w(OCoLC)654143880
856 41 $3Table of contents$uhttp://swbplus.bsz-bw.de/bsz002074184inh.htm$v20150609165242
938 $aBaker & Taylor$bBKTY$c19.95$d14.96$i0029074002$n0000212857$sactive
938 $aBaker and Taylor$bBTCP$n64011222 //r85
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948 $hNO HOLDINGS IN P4A - 850 OTHER HOLDINGS