MARC record from Internet Archive

LEADER: 02262nam 2200277Ka 4500
008 000000s2002 nyu s 000 0 eng d
040 $aTEFOD$cTEFOD
006 m d
007 cr cn---------
020 $a9780203132616 (electronic bk. : Adobe Digital Editions)
020 $a9780203132616 (electronic bk. : Mobipocket Reader)
037 $bOverDrive, Inc.$nhttp://www.overdrive.com
100 1 $aPalmer, Michael $q(Michael Palmer).
245 10 $aMedia Moguls$h[electronic resource].
260 $aLondon :$bTaylor & Francis Inc,$c2002.
500 $aTitle from eBook information screen.
520 $aThe emergence of a few powerful individuals in control of large sections of mass communication industries has coincided with world-wide media de-regulation. In the first book to take a close look at media moguls as a species, Jeremy Tunstall and Michael Palmer show how a handful of own-and-operate entrepreneurs run their empires with a highly eccentric and highly political management style. Individuals such as Berlusconi, Hersant, and Murdoch, in France, Germany, Italy, Britain and the US, are considered in the context of the changing European media industry. The book considers other, non-mogul trends: the emergence of a European media policy and a European-US-Japanese world media industry. Additional case studies focus on Reuters as a news-and-data super-agency and the part played by advertising and other media lobbies in shaping media policy.
533 $aElectronic reproduction.$bLondon :$cTaylor & Francis Inc,$d2002.$nRequires Adobe Digital Editions (file size: 2043 KB) or Mobipocket Reader (file size: 676 KB).
538 $aRequires Adobe Digital Editions (file size: 2043 KB) or Mobipocket Reader (file size: 676 KB).
653 #0 $aMedia Studies
653 #0 $aNonfiction
655 7 $aElectronic books.$2local
776 1 $cOriginal$z0415054680
856 4 $uhttp://search.overdrive.com/SearchResults.aspx?ReserveID={A8563046-F915-4350-B992-73E2F4A9AB4C}$zClick for library availability
856 4 $uhttp://www.librarybin.com/ContentDetails.htm?ID=A8563046-F915-4350-B992-73E2F4A9AB4C$zClick to purchase
856 4 $3Image$uhttp://images.contentreserve.com/ImageType-100/0287-1/{A8563046-F915-4350-B992-73E2F4A9AB4C}Img100.jpg