It looks like you're offline.
Open Library logo
additional options menu

MARC record from Internet Archive

LEADER: 01903cam 2200529 a 4500
001 ocm35555743
003 OCoLC
005 20201115225651.0
008 960814s1996 enkabc j 001 0 eng
040 $aUKM$beng$cUKM$dOCL$dNZROD$dAU@$dUKBNS$dOCLCO$dOCLCQ$dLTU$dUZ0$dOCLCF
015 $aGB9662844$2bnb
020 $a0745151760
020 $a9780745151762
035 $a(OCoLC)35555743
082 04 $a647.95068$220
100 1 $aGould, William,$d1947-
245 10 $aMcDonald's /$cWilliam Gould.
260 $aBath :$bCherrytree,$c1996.
300 $a48 pages :$bcolor illustrations, map, portraits ;$c27 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
490 1 $aBusiness in action
500 $aIncludes index.
520 $aLooks at the history of McDonalds Corporation and the reasons behind its success. Issues discussed include people and products finance and investment, training and research, management structure, and advertising and selling. Suggested level: secondary.
610 20 $aMcDonald's (Firm)$vJuvenile literature.
610 24 $aMcDonald's Restaurants Ltd$vJuvenile literature.
650 7 $aCompanies.$2uole
650 7 $aCompanies$xHistory.$2uole
650 7 $aBusiness education.$2uole
650 7 $aFast food restaurants.$2uole
653 0 $aCatering establishments$aManagement
655 7 $aJuvenile works.$2fast$0(OCoLC)fst01411637
830 0 $aBusiness in action.
029 1 $aAU@$b000009445260
029 1 $aNZ1$b14460299
029 1 $aNZ1$b14488162
029 1 $aNZ1$b5085691
029 1 $aUKBCI$b066100984
029 1 $aUKBNS$b066100984
029 1 $aUKDON$b0745151760
029 1 $aUKSCO$b066100984
029 1 $aUKSGC$b066100984
029 1 $aUKSOM$b066100984
029 1 $aUNITY$b066100984
994 $aZ0$bP4A
948 $hNO HOLDINGS IN P4A - 61 OTHER HOLDINGS