| Record ID | ia:marketingresearc0000boyd |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/marketingresearc0000boyd/marketingresearc0000boyd_marc.xml |
| Download MARC binary | https://www.archive.org/download/marketingresearc0000boyd/marketingresearc0000boyd_meta.mrc |
LEADER: 01608cam 2200493 a 4500
001 ocm07616726
003 OCoLC
005 20191121204957.0
008 810715s1981 ilua b 001 0 eng
010 $a 80084593
040 $aDLC$beng$cDLC$dOCL$dCLU$dDEBBG$dOCLCO$dOCLCF$dOCLCQ$dOCLCO$dI8M$dOCLCO$dOCLCQ$dGILDS
020 $a0256025304
020 $a9780256025309
035 $a(OCoLC)7616726
050 04 $aHF5415.2$b.B65 1981
082 04 $a658.8/3$219
084 $aQP 611$2rvk
100 1 $aBoyd, Harper W.
245 10 $aMarketing research :$btext and cases /$cHarper W. Boyd, Jr., Ralph Westfall, Stanley F. Stasch.
250 $a5th ed.
260 $aHomewood, Ill. :$bR.D. Irwin,$c1981.
300 $axiv, 693 pages :$billustrations ;$c25 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references and index.
650 0 $aMarketing research.
650 0 $aMarketing research$vCase studies.
650 7 $aMarketing research.$2fast$0(OCoLC)fst01010284
650 7 $aMarketingforschung$2gnd
655 7 $aCase studies.$2fast$0(OCoLC)fst01423765
655 4 $aCase studies.
700 1 $aWestfall, Ralph L.
700 1 $aStasch, Stanley F.
029 1 $aAU@$b000002060227
029 1 $aAU@$b000012430299
029 1 $aAU@$b000021764930
029 1 $aDEBBG$bBV006216897
029 1 $aGBVCP$b021862125
029 1 $aHEBIS$b179847317
029 1 $aNLGGC$b811329429
029 1 $aNZ1$b2902926
994 $aZ0$bP4A
948 $hNO HOLDINGS IN P4A - 227 OTHER HOLDINGS