| Record ID | ia:marketingmanagem0000unse_q4i4 |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/marketingmanagem0000unse_q4i4/marketingmanagem0000unse_q4i4_marc.xml |
| Download MARC binary | https://www.archive.org/download/marketingmanagem0000unse_q4i4/marketingmanagem0000unse_q4i4_meta.mrc |
LEADER: 00751cam 2200241 a 4500
001 84080442
003 DLC
005 20040517180246.0
008 850124s1984 ilua 000 0 eng
010 $a 84080442
020 $a0256030170
040 $aDLC$cDLC$dDLC
050 00 $aHF5415.13$b.B67 1984
082 00 $a658.8$219
245 00 $aMarketing management casebook /$cedited by Robert T. Davis, Harper W. Boyd, Jr., Frederick E. Webster, Jr.
250 $a4th ed.
260 $aHomewood, Ill. :$bR.D. Irwin,$c1984.
300 $axi, 609 p. :$bill. ;$c24 cm.
440 4 $aThe Irwin series in marketing
650 0 $aMarketing$xManagement$vCase studies.
700 1 $aDavis, Robert Tyrrell.
700 1 $aBoyd, Harper W.
700 1 $aWebster, Frederick E.