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MARC record from Internet Archive

LEADER: 03317cam 2200661 a 4500
001 ocm32312554
003 OCoLC
005 20220730052831.0
008 950322s1995 enka b 001 0 eng
010 $a 95013892
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015 $aGB9607024$2bnb
016 7 $a012610861$2Uk
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020 $a0415125049
020 $a9780415125048
035 $a(OCoLC)32312554$z(OCoLC)35637613$z(OCoLC)60297702$z(OCoLC)717560066$z(OCoLC)877202678
050 00 $aG155.A1$bW535 1995
072 7 $as1go$2rero
072 7 $as2se$2rero
082 00 $a338.4/791$220
084 $a76.60$2bcl
084 $aQQ 900$2rvk
100 1 $aWitt, Stephen F.
245 14 $aThe management of international tourism /$cStephen F. Witt, Michael Z. Brooke, and Peter J. Buckley.
250 $a2nd ed.
260 $aLondon ;$aNew York :$bRoutledge,$c1995.
300 $a226 pages :$billustrations ;$c22 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references (pages 212-220) and indexes.
505 0 $aThe environment of international tourism -- The international tourism industry -- Tourism demand -- Methods of operation -- The international marketing of tourism -- Finance & control -- Organization & staffing -- Research & innovation -- Corporate strategies -- The future.
520 1 $a"International tourism continues to be a major growth industry requiring sophisticated management techniques. This second edition of the highly successful title The Management of International Tourism has been revised to reflect recent changes in the industry. The authors clearly explain key business concepts and how they apply to the management of international tourism businesses. Topics covered include: tourism demand and forecasting; research and innovation; corporate strategy; environmental issues; marketing finance, organization and staffing; and methods of operation." "Providing an excellent review of the field of international tourism, this volume will be or interest to students and professionals concerned with the management of international tourism businesses."--Jacket.
650 0 $aTourism.
650 7 $aTourism.$2fast$0(OCoLC)fst01153142
650 17 $aToerisme.$2gtt
650 17 $aManagement.$2gtt
650 17 $aInternationalisatie.$2gtt
650 7 $agestion d'entreprise$xtourisme.$2rero
650 7 $aManagement$2gnd
650 7 $aTourismus$2gnd
653 0 $aTourism$aManagement
700 1 $aBrooke, Michael Z.
700 1 $aBuckley, Peter J.,$d1949-
938 $aBaker & Taylor$bBKTY$c24.95$d24.95$i0415125049$n0002663135$sactive
938 $aBrodart$bBROD$n48650684$c$18.95
938 $aBaker and Taylor$bBTCP$n95013892
938 $aYBP Library Services$bYANK$n379741
029 1 $aCHRRO$b2105198
029 1 $aDEBBG$bBV010968934
029 1 $aDEBSZ$b047054182
029 1 $aNZ1$b4739045
029 1 $aUKPTR$b0415125049
029 1 $aUNITY$b03778224X
029 1 $aUKMGB$b012610861
994 $aZ0$bIME
948 $hNO HOLDINGS IN IME - 142 OTHER HOLDINGS