| Record ID | ia:ibmwayinsightsin00rodg |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/ibmwayinsightsin00rodg/ibmwayinsightsin00rodg_marc.xml |
| Download MARC binary | https://www.archive.org/download/ibmwayinsightsin00rodg/ibmwayinsightsin00rodg_meta.mrc |
LEADER: 01087pam 2200301 a 4500
001 4279705
005 19860221000000.0
008 851016s1986 nyu 001 0 eng
035 $9(DLC) 85045223
906 $a7$bcbc$corignew$d1$eocip$f19$gy-gencatlg
010 $a 85045223
020 $a0060155221 :$c$17.95
040 $aDLC$cDLC$dDLC
043 $an-us---
050 00 $aHD9696.C64$bI4875 1986
082 00 $a338.7/61004/0973$219
100 1 $aRodgers, F. G.$q(Francis G.)
245 14 $aThe IBM way :$binsights into the world's most successful marketing organization /$cF.G. "Buck" Rodgers, with Robert L. Shook.
250 $a1st ed.
260 $aNew York :$bHarper & Row,$cc1986.
300 $axiv, 235 p. ;$c25 cm.
500 $aIncludes index.
610 20 $aInternational Business Machines Corporation.
650 0 $aComputers$xMarketing$xCase studies.
650 0 $aElectronic office machines$xMarketing$xCase studies.
650 0 $aMarketing$xCase studies.
700 1 $aShook, Robert L.,$d1938-
991 $bc-GenColl$hHD9696.C64$iI4875 1986$p0000478277A$tCopy 1$wBOOKS