| Record ID | ia:ibmredux00doug_1 |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/ibmredux00doug_1/ibmredux00doug_1_marc.xml |
| Download MARC binary | https://www.archive.org/download/ibmredux00doug_1/ibmredux00doug_1_meta.mrc |
LEADER: 03915cam 22006494a 4500
001 ocm41326348
003 OCoLC
005 20160208135459.0
008 990421s1999 nyu b 001 0 eng
010 $a 99031856
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050 00 $aHD9696.2.U64$bI254 1999
082 00 $a338.7/61004/0973$221
084 $a83.80$2bcl
100 1 $aGarr, Doug.
245 10 $aIBM redux :$bLou Gerstner and the business turnaround of the decade /$cDoug Garr.
250 $a1st ed.
260 $aNew York :$bHarperBusiness,$c℗♭1999.
300 $a375 pages ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references and index.
505 00 $tA Brand Guy in the Information Age --$tWould Anyone Want This Job? --$tA New Man in Armonk --$tFirst Months, First Moves --$tA Vertical Vision of Reality --$tThe Making of a CEO --$tSeismic Shakes in Big Blue's Culture --$tTwo Camels in Front of a Pizza Hut --$tThat Strange, Elusive PC Company --$tAt War with the Evil Empire --$tGerstner Grabs for Groupware --$tA Shifting Wind in Armonk --$tNew Images in the House That Lou Built --$tLeadership--At Home and Abroad --$tNetwork Computers and Big Blue's Servers --$tA Loss Leader Even Lou Can Live With --$tThere's No Place to Hide --$tFull Disclosure.
520 1 $a"Here is the first in-depth look at IBM's recovery and the man who is leading it, Louis V. Gerstner, Jr. Author Doug Garr chronicles Gerstner's rise, his arrival as the first steward from outside the company's ranks, and his implementation of new business and marketing strategies. Drawn from more than 150 interviews and hundreds of pages of documents, Garr paints a portrait of the improbable transformation of this dying mainframe company into an increasingly nimble information services giant. With access to current and former IBM employees, the author provides rare insight into how it happened and what still needs to happen for the company to thrive in the twenty-first century."--Jacket.
610 20 $aInternational Business Machines Corporation.
600 10 $aGerstner, Louis V.
650 0 $aComputer industry$zUnited States.
600 17 $aGerstner, Louis V.$2fast$0(OCoLC)fst00329939
610 27 $aInternational Business Machines Corporation.$2fast$0(OCoLC)fst00539465
650 7 $aComputer industry.$2fast$0(OCoLC)fst00872154
651 7 $aUnited States.$2fast$0(OCoLC)fst01204155
650 17 $aComputerindustrie.$2gtt
650 17 $aIBM.$2gtt
856 42 $3Contributor biographical information$uhttp://catdir.loc.gov/catdir/enhancements/fy1308/99031856-b.html
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