| Record ID | ia:handbookofsalesp0000unse |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/handbookofsalesp0000unse/handbookofsalesp0000unse_marc.xml |
| Download MARC binary | https://www.archive.org/download/handbookofsalesp0000unse/handbookofsalesp0000unse_meta.mrc |
LEADER: 00612cam a2200205 a 4500
001 83025608
003 DLC
005 19930614093759.2
008 831130s1985 nyua b 001 0 eng
010 $a 83025608 //r93
020 $a0070657335
040 $aDLC$cDLC$dDLC$dOCoLC
050 00 $aHF5438.5$b.H35 1985
082 00 $a658.8/2$219
245 00 $aHandbook of sales promotion /$cStanley M. Ulanoff, editor in chief.
260 0 $aNew York :$bMcGraw-Hill,$cc1985.
300 $axxvii, 607 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographies and index.
650 0 $aSales promotion.
700 10 $aUlanoff, Stanley M.