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LEADER: 02708nam 2200289Ka 4500
008 000000s2007 nyu s 000 0 eng d
040 $aTEFOD$cTEFOD
006 m d
007 cr cn---------
020 $a9780061498770 (electronic bk. : Adobe Digital Editions)
020 $a9780061743740 (electronic bk. : Adobe Digital Editions)
020 $a9780061498794 (electronic bk. : Mobipocket Reader)
037 $bOverDrive, Inc.$nhttp://www.overdrive.com
100 1 $aMunk, Nina $q(Nina Munk).
245 10 $aFools Rush In$h[electronic resource].
260 $aNew York :$bHarperCollins,$c2007.
500 $aTitle from eBook information screen.
520 $aEvery era has its merger; every era has its story. For the New Media age it was an even bigger disaster: the AOL ́Time Warner deal. At the time AOL and Time Warner were considered a matchless combination of old media content and new media distribution. But very soon after the deal was announced things started to go bad ́ and then from bad to worse. Less than four years after the deal was announced, every significant figure in the deal ́save the politically astute Richard Parsons ́ has left the company, along with scores of others. Nearly a $100 billion was written off and a stock that once traded at $100 now trades near $10. What happened? Where did it all go wrong? In this deeply sourced and deftly written book, Nina Munk gives us a window into the minds of two of the oddest men to ever run billion ́dollar empires. Steve Case, the boy wonder who built AOL one free floppy disk at a time, was searching for a way out of the New Economy. Meanwhile Jerry Levin, who'd made his reputation as a visionary when he put HBO on satellite distribution, was searching for a monumental deal. These two men, more interested in their place in history than their personal fortunes, each thought they were out ́smarting the other.
533 $aElectronic reproduction.$bNew York :$cHarperCollins,$d2007.$nRequires Adobe Digital Editions (file size: 1706 KB) or Adobe Digital Editions (file size: 484 KB) or Mobipocket Reader (file size: 322 KB).
538 $aRequires Adobe Digital Editions (file size: 1706 KB) or Adobe Digital Editions (file size: 484 KB) or Mobipocket Reader (file size: 322 KB).
653 #0 $aBiography & Autobiography
653 #0 $aBusiness
653 #0 $aNonfiction
655 7 $aElectronic books.$2local
776 1 $cOriginal$z9780060540357
856 4 $uhttp://search.overdrive.com/SearchResults.aspx?ReserveID={99558F07-6B85-4959-95A1-64762B28E3B3}$zClick for library availability
856 4 $3Image$uhttp://images.contentreserve.com/ImageType-100/0293-1/{99558F07-6B85-4959-95A1-64762B28E3B3}Img100.jpg