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MARC record from Internet Archive

LEADER: 01263cam 2200373Ma 4500
001 ocn613088952
003 OCoLC
005 20220518003615.0
008 050614t20072005onc b 000 0 eng d
040 $aW2U$beng$cW2U$dOCLCQ$dOCLCF$dOCLCO$dOCLCQ$dI8M$dOCLCQ
016 $a20059036931
020 $a9780771052644$q(bound)
020 $a0771052642$q(bound)
020 $a9780771052088$q(pbk.)
020 $a0771052081$q(pbk.)
035 $a(OCoLC)613088952
050 14 $aHF5415.13$bL46 2007
055 0 $aHF5415.13$bL46 2005
082 04 $a658.8/27$222
100 1 $aLenderman, Max.
245 10 $aExperience the message :$bhow experiential marketing is changing the brand world /$cMax Lenderman.
260 $aToronto :$bMcClelland & Stewart,$c2007, ©2005.
300 $a312 pages ;$c20 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
500 $aTrade paperback edition published in 2007.
504 $aIncludes bibliographical references.
650 0 $aMarketing.
650 0 $aBranding (Marketing)
650 7 $aBranding (Marketing)$2fast$0(OCoLC)fst01743755
650 7 $aMarketing.$2fast$0(OCoLC)fst01010167
994 $aZ0$bP4A
948 $hNO HOLDINGS IN P4A - 4 OTHER HOLDINGS