| Record ID | ia:essentialsofmark10theditionperr |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/essentialsofmark10theditionperr/essentialsofmark10theditionperr_marc.xml |
| Download MARC binary | https://www.archive.org/download/essentialsofmark10theditionperr/essentialsofmark10theditionperr_meta.mrc |
LEADER: 01666cam 22004574a 4500
001 ocm58807620
003 OCoLC
005 20100610160620.0
008 050330s2006 maua b 001 0 eng
010 $a 2005043864
040 $aDLC$cDLC$dBAKER$dNLGGC$dIG#$dBTCTA$dYDXCP$dOCLCG
020 $a0072935898 (alk. paper)
020 $a9780072935899 (alk. paper)
035 $a(OCoLC)58807620
042 $apcc
050 00 $aHF5415$b.M378 2006
082 00 $a658.8$222
084 $a85.40$2bcl
100 1 $aPerreault, William D.
245 10 $aEssentials of marketing :$ba global-managerial approach /$cWilliam D. Perreault, Jr., E. Jerome McCarthy.
250 $a10th ed.
260 $aBoston, Mass. :$bMcGraw-Hill/Irwin,$cc2006.
300 $axl, 638 p. :$bcol. ill. ;$c28 cm. +$e1 CD-ROM (4 3/4 in.)
440 0 $aMcGraw-Hill/Irwin series in marketing
504 $aIncludes bibliographical references and indexes.
650 0 $aMarketing.
650 17 $aMarketing.$2gtt
700 1 $aMcCarthy, E. Jerome$q(Edmund Jerome)
938 $aBaker & Taylor$bBKTY$c123.90$d123.90$i0072935898$n0006411094$sactive
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938 $aYBP Library Services$bYANK$n2170911
938 $aIngram$bINGR$n9780072935899
952 $a58807620$zDLC$bLIBRARY OF CONGRESS$hCore$iLCC$kDDC$ppcc$u20090912
952 $a217762870$zCUY$bUNIV OF CALIFORNIA, BERKELEY$hCore$iLCC$kDDC$ppcc$u20080403
029 1 $aNLGGC$b278679072
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029 1 $aNZ1$b9254475
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994 $aZ0$bPMR
948 $hNO HOLDINGS IN PMR - 78 OTHER HOLDINGS