| Record ID | ia:designingbrandid00whee |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/designingbrandid00whee/designingbrandid00whee_marc.xml |
| Download MARC binary | https://www.archive.org/download/designingbrandid00whee/designingbrandid00whee_meta.mrc |
LEADER: 00958cam 22003014a 4500
001 50518927
003 OCoLC
005 20040204170224.0
008 020829s2003 njua b 001 0 eng
010 $a2002033142
020 $a0471213268 (pbk.)
040 $aDLC$cDLC
042 $apcc
049 $aCC9M
050 00 $aHD69.B7$bW44 2003
100 1 $aWheeler, Alina.
245 10 $aDesigning brand identity :$ba complete guide to creating, building, and maintaining strong brands /$cAlina Wheeler.
260 $aHoboken, NJ :$bJohn Wiley,$cc2003.
300 $av, 229 p. :$bill. (some col.) ;$c29 cm.
504 $aIncludes bibliographical references (p. 224-225) and index.
650 0 $aBrand name products.
650 0 $aBrand name products$xMarketing$xManagement.
650 0 $aTrademarks$xDesign.
650 0 $aAdvertising$xBrand name products.
907 $a.b1049814x$bsf $c-
902 $a081111
998 $b1$c040204$dm$ea$f-$g0
945 $lsfst