MARC record from Internet Archive

LEADER: 02283cam 2200589 a 4500
001 ocm22572416
003 OCoLC
005 20191126180121.0
008 900514s1990 ilua b 001 0 eng
010 $a 90082405
040 $aDLC$beng$cDLC$dUBA$dBTCTA$dYDXCP$dDEBBG$dTULIB$dOCLCO$dOCLCF$dLIBRO$dOCLCQ$dVYT$dOCLCO$dOCLCA$dBRL$dOCLCA
019 $a988494676
020 $a0929387457
020 $a9780929387451
035 $a(OCoLC)22572416$z(OCoLC)988494676
050 00 $aHF5415.32$b.N53 1990
082 00 $a658.8/02$220
084 $aQU 000$2rvk
096 $a658.83 N619b
100 1 $aNichols, Judith E.
245 10 $aBy the numbers :$busing demographics and psychographics for business growth in the '90s /$cJudith E. Nichols.
260 $aChicago, Ill. :$bBonus Books,$c℗♭1990.
300 $aviii, 289 pages :$billustrations ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references (pages 265-282) and index.
505 0 $aUnderstanding changing demographics and psychographics -- Building your consumer base in the 1990s -- Picking the better business niches of the 1990s -- Planning your marketing strategy for the 1990s -- Keeping your business healthy in the 1990s.
650 0 $aConsumers' preferences.
650 0 $aMarketing.
650 0 $aBusiness forecasting.
650 0 $aPsychographics.
650 7 $aBusiness forecasting.$2fast$0(OCoLC)fst00842699
650 7 $aConsumers' preferences.$2fast$0(OCoLC)fst00876441
650 7 $aMarketing.$2fast$0(OCoLC)fst01010167
650 7 $aPsychographics.$2fast$0(OCoLC)fst01081320
650 7 $aConsumidores (pesquisa)$2larpcal
650 7 $aMarketing.$2larpcal
650 7 $aPlanejamento economico.$2larpcal
650 7 $aBevo lkerungsentwicklung$2gnd
650 7 $aUnternehmenswachstum$2gnd
651 7 $aUSA.$2swd
651 7 $aUSA$2gnd
650 7 $aMarketing.$2gtt
938 $aBaker and Taylor$bBTCP$nbl 99745429
938 $aYBP Library Services$bYANK$n852811
029 1 $aAU@$b000007765959
029 1 $aDEBBG$bBV004407372
029 1 $aNZ1$b4243810
029 1 $aNZ1$b87562
994 $aZ0$bP4A
948 $hNO HOLDINGS IN P4A - 546 OTHER HOLDINGS