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MARC record from Internet Archive

LEADER: 01151cam a2200265Ia 45 0
001 310270
005 20070717140836.0
008 031029s2004 nyu 000 0 eng d
035 $a54523596
040 $aWCN$cWCN
020 $a0738208620
090 $aHD69.B7$bQ37 2004
049 $aXIMM
100 1 $aQuart, Alissa.
245 10 $aBranded :$bthe buying and selling of teenagers /$cAlissa Quart.
260 $aNew York :$bBasic Books,$c2004.
300 $axviii, 247 p. :$bport. ;$c21 cm.
500 $aFirst published in 2003 by Perseus Pub. Co.
500 $aIncludes index.
505 0 $aBranded -- From the mall to the fall : the teen consultants -- Peer-to-peer marketing -- The Golden Marbles : inside a marketing conference -- The great tween marketing machine -- Cinema of the in-crowd -- More than a (video) game -- Body branding : cosmetic surgery -- X-large and x-small -- Logo U -- Almost famous : the teen literary sensations -- Unbranded -- DIY kids -- Schools for sale.
650 0 $aBrand name products$xMarketing.
650 0 $aTeenage consumers.
650 0 $aConsumer behavior.
650 0 $aConsumers' preferences.
994 $aC0$bXIM